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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    May 31, 2012

    It’s all coming up Google?

    When it’s my turn to tackle the SEO news for our blog I first look specifically at ‘technology’ news headlines for relevance, and then I usually filter it out a bit to nail a topic that our readers can relate to/find useful.

    Today’s news feed looks like I just went to Google’s news blog and did a copy/pasta, yet in reality Google WAS the news this morning.

    Here’s the list of headlines:

    • Google places is gone and now merged with Google+ Local
    • Google Plus places now features Zagat review information (Kyle mentioned this in yesterday’s blog post)
    • Facebook drops Google chrome as a recommended browser (and then removes the whole page)
    • Google’s new ChromeOS Chromebox is available for purchase
    • Google’s not yet available ’5-core’ Nexus 7 tablet makes a sneaky appearance a few days early on a benchmarking website
    • And a new Google World of Wonders video from Japan:
    •  

       

    Google+ Places

    First impression?

    “Pretty cool, and very personalized information about locations in my area.”

     
    Right off the bat it told me where Dave likes to eat..

    Which was funny because he’s recommending a restaurant that’s famous for either utterly ruining every aspect of the dinning experience or totally nailing it.

    Google Plus Places
    Dave must be lucky. ;)

    So like anything on-line:
    Zagat reviews aren’t perfect.
    Everyone has an opinion.
    People have unique interests.

    At least this is Google, so we know that it’s trying as hard as it can to learn and suggest things to ‘me’ based on personalization.

    So if the first visit doesn’t introduce you to your new favourite restaurant/pub/coffee shop, I wouldn’t write it off, just try it again later.

    Stock isn’t the only thing dropping over at Facebook

    This image has been popping up in Google/Technology news all morning:
    Facebook Unsupported Browsers

    Since Chrome and Safari both share the ‘webkit’ engine, there’s almost zero possibility that Facebook is dropping support for Chrome.

    In fact I would say this is more about making Opera stand out vs. dropping support for Chrome. Especially since the FB developer page used to recommend Chrome!

    Given that FB pulled this link down completely, I’m going to venture a guess that this was even possibly a mistake.

    Chromebox for Sale

    The Chromebox is a cute little SFF (small form factor) PC from Samsung with the ChromeOS preloaded and ready to go.
    Google Chromebox
    You can pick one up today for $329.. However if you don’t want some extra hardware, or wait for something to ship, you can download and install ChromeOS on an old laptop, or inside a virtual PC, to give it a try and see what’s good/bad about it before investing.

    Thanks for going open source Google, we love you, again. ;)

    Google Nexus 7 Tablet?

    June is on my calendar for a ton of reasons, one of which is that it’s ’6 months’ from the date that Google said they were planning to launch a tablet ‘in six months’. :)

    Asus is apparently the manufacturer, so the tablet will be sturdy.
    NVidia’s ’5 core’ Tegra 3 Processor will be doing the thinking, so it will be fast and power smart.
    NVidia also supplied the ULP GeForce graphics processor, so 3d graphics/games are supported.

    Beyond those stats we’re really guessing based on this leaked info:
    The unit that popped up on the benchmarks was running Android 4.1 JRN51B, at 1280×768 resolution, had 1GB of RAM installed, and 16GB of local storage.

    So for now this is just a huge teaser and we’ll have to wait for a more official announcement.

    Last day for Beanstalk Minecraft Map Submissions!

     

    LAST DAY TO ENTER!

     

    If you didn’t already know, we’ve been running a Minecraft Map Contest for the last two months and this is the final day for entries!

    SEO news blog post by @ 12:56 pm


     

    May 24, 2012

    Yahoo Axis – What the Flock?

    I had a friend working on the Flock browser team right until it lost momentum and became clear that it was too much, too soon…

    Amy's Winehouse - Too soon?

     
    Here we go again with a new ‘all-in-one’ web browser concept, this time from a very big name?

    **Update: Turns out that the leaks were really just rumors. This hype mill is a ‘googol‘ times more intense than it should be considering this is ‘just a plugin’ (unless you count Apple devices).

     

    Paul Rudd doing the Double Take
    Yahoo..? New?!?

    Microsoft owns Yahoo right? So if Yahoo is releasing a new browser + a suite of browser plugins for people who refuse to switch browsers, what’s going on?

    Well apparently giving people the option to ‘choose’ MSN/Bing/Yahoo wasn’t working out so well. Now you can run a browser or a plugin that removes that annoying hassle of choosing who’s search services you are using.

    Y’know how Firefox and Chrome allow you to sign-in to your browser letting you seamlessly move from one location to the next? Yeah Axis is going to break ground and re-invent the web by also doing that same thing.

    Y’know how Google is showing you previews of the sites you’re considering visiting within the search results? Yep Axis will finally let you do that, again.

    Is this even a new browser or just IE9 with some ‘fluff’ and Yahoo branding? Tonight we will get a chance to try it hands-on and find out, but for now we have a few videos we can watch over on Yahoo Video.

    One of the points my Economics teacher used to hammer home is to view each promotion as the promoter relating to their target audience.

    If you have a good product with a smart client base, you can sell your product by focusing on real traits and strengths. Just demonstrate the product and avoid all pointless elements that distract the consumer from your product information.

    Enjoy those videos and the clever/unique symbolism that hasn’t been copied too many times since Apple used it in 1984. :)

    Does this mean Bing/Yahoo rankings will be important?

    Who ever said they weren’t important? Okay, well expert opinions aside, you should never burn the Bing bridge, especially not with cell phones that default to Bing and new versions of Windows that also default to Bing.

    It’s never wise to put all your eggs in one basket, and this is true of search engine placement/rankings as well as eggs.

    Even if Yahoo Axis only manages a week of public attention, that’s one week of people around the planet searching Bing for a change.

    If you rank really well on Google, we’re not going to suggest you intentionally tank your rankings for a short-term gain on Bing. The cost of recovering from such a move would probably be far more than simply paying for some pay-per-click coverage via Microsoft’s AdCenter.

    There’s already folks worried about ‘Yahoo’ impressions vs. Bing impressions and the following advice has been posted in the AdCenter help forum:

    1) You are currently bidding on broad match only, add phrase and exact match to your bidding structure.
    2) Look at keywords with low quality score and optimize for those specifically.
    3) Install the MAI tool and check on expected traffic for adCenter, you can also see what average bids are for specific positions.

    Only 7 Days Left!

     
    7 DAYS LEFT!

     

    Talk about old news? I mentioned this just 2 days ago?!

    We still have 7 days left in our Beanstalk Minecraft Map Competition! Check it out and even if you’re not entering, please let others know it’s coming to a close and we need all submissions by the 31st!

    SEO news blog post by @ 10:03 am


     

    May 22, 2012

    FB stock drops as SpaceX soars to success!

    There were so many interesting technology/internet developments between Friday and now today that I can’t really pick which one to focus on?

    Sliding FB stock prices, Google finally taking over what was the mobility division of Motorola, SpaceX reaching the ISS, Wiki-leaks’ social media platform, and the Google Knowledge Graph.. and more!

    If we looked at them from an SEO standpoint I would still have to struggle a bit to pick the most interesting/focused story, but it’s a great way to dive in so lets take a look at the weekends headlines from an SEO aspect.

    Facepalm – FB IPO = Uh Oh

     
    Dave’s nailed this one really well on Friday in this post:
    Facebook IPO vs Ford (real world) Valuation Comparison

    The image of money flushing down the toilet was very ‘apt’ since that’s exactly where I see the stock price going:
    https://www.google.ca/finance?q=NASDAQ%3AFB

    The current ‘low’ appears to be $31/share at the moment, with the price currently dancing around $32.50/share as I write this.

    Google Mobility

    Google already makes some cool hardware for their servers and other projects, but most people I know wouldn’t think of them as a manufacturer.

    And yet here we are today, watching history unfold, as the mobile division of one of the worlds best handset manufacturers changes hands with a company that is at the head of the Android software alliance.

    Google does a lot of things for free, even at a loss, because they see value in things that others would squander and ignore. Now that they have a hardware division to support this bad habit things are going to get very interesting.

    We already know from looking through project glass’s details that Google will be needing a very skilled manufacturer with assets in micro mobility and wireless. HTC has always been very willing to participate with Google’s projects, but they are a vastly successful hardware manufacturer with no visible brand loyalty.

    I personally had Android running on a HTC Windows Mobile so why can’t I run Windows Mobile on a Google subsidized Android HTC phone? I probably could, which is why it’d be very silly for Google to subsidize HTC hardware.

    If Google can produce the hardware and find ways to keep 90%+ of the owners using Google services, it’s a much safer bet, and it appears to be exactly what they are doing. Heck if they make the hardware they might not even care what OS you use if they are allowed to sniff the data and still learn about users from the data they are using.

    The only part of the puzzle that’s missing is deployment of Google owned, Motorola equipped, cell-towers so that Google can offer hardware, software, and services on their terms, in a model that makes sense to them, which would likely mean no caps on network use for Google products?

    Yeah I could be dreaming but if I was a competitive cellular provider I’d be strongly considering opening my arms to Google before it’s an arms race against Google. ;)

    Google Knowledge Graph

    While the bearing on SEO for this news item is rather debatable and curious. The feature itself is incredibly handy and something Google has the unique opportunity to provide.

    By taking key points of knowledge and building some hard links to relate that knowledge to other data points Google has developed a Wikipedia of it’s own design.

    Knowing the struggles that Wikipedia has faced in terms of moderation and updating content, it will be anyone’s guess how Google is going to maintain it’s knowledge graph without someone manipulating the results, but kudos to Google for trying?

    Right now the coverage on this is going to be all the same because the content in Google KG is still being built up, but you can expect further discussion as the service grows.

    FoWL – Wiki-Leaks’ Social Media Service

    Since this service claims to be private and encrypted, it would be very foul of me to really spend much of your time discussing it.

    As it can’t be officially crawled by Google it’s probably going to have a very low effect on SEO and rankings in general. The only real bearing I could see it having is using it as a traffic tool for sites that are in-line with the Wiki-leaks mantra of public information. So if you can pretend that your services are so good the FBI doesn’t want you talking about them..??

    SpaceX reaches ISS

    This isn’t search engine related at all. I suppose you could point to the success of Google vs. government run indexes, and then point to the success of SpaceX vs. NASA with a bunch of startling similarities, but that’s some serious reaching.

    At the same time, posting this on the same day the first private effort has docked with the International Space Station? I am obligated as a nerd to at least tuck this into the tail of the post. It’s pretty cool!

    9 Days Left!

     
    9 DAYS LEFT!

     

    We still have 9 days left in our Beanstalk Minecraft Map Competition! Check it out and even if you’re not entering, please let others know it’s coming to a close and we need all submissions by the 31st!

    Good Luck! :)

    SEO news blog post by @ 12:01 pm


     

    April 19, 2012

    Robotic Asteroid Mining for Rare Elements

    avi neodymium sub

    When I was a teenager the coolest speakers on the planet were made by AVI Sound International in Vancouver BC and they stood out from other manufacturers because of how they used rare earth neodymium magnet structures.

    Using these rare materials in speakers intended for bass was a first in the world of audio products, and AVI has helped many enthusiasts win at international competitions with their exotic products and no-compromise ideas. Even at the time the cost of using these rare minerals was really crazy, and AVI only produced limited quantities before totally stopping production.

    Fast forward to 2012 and US federal authorities tasked with resource forecasts are already predicting a world-wide shortage of neodymium, and other rare minerals, that will be outpaced by our needs as early as 2015! The transition away from these magnets for things like traditional physical HDDs will help, but our needs in just the electric-vehicle industry alone is causing concerns.

    Enter: Planetary Resources

    It is speculation at the moment, but when you take someone with the resources and imagination of James Cameron, pick Peter Diamandis (the X Prize founder) to lead the operation, stir in some wealthy Google executives, and call it ‘Planetary Resources’ you are begging for speculation.

    planetary resources logo

    When Earth runs low on rare resources, the value of reaching into space for those resources starts to match up with the cost of doing so.

    Bruce Willis - Armageddon

    The trick is to find a way to mine without having it cost more than the minerals are worth.

    It’s for this reason that we’re not likely to send Bruce Willis, or any humans, off to space with a pickaxe any-time soon.

    The first industrial space mining is almost certainly going to be done by robotics, and guess who’s behind a new robot fighting show on TV called “Robogeddon”? Yes indeed, James Cameron is lending his experience in robotic battle cinema to the new show which will be hosted by Mark Burnett from Survivor and Shark Tank.

    Is it really financially feasible to mine asteroids?
    Back in 2005 Peter Diamandis did a TED video discussing how a single asteroid full of nickel-iron alloy could be worth “$20 Trillion” on the precious metals market:

    (Oh Canada .. @ 8:35m)

    When you look at the resources we need to continue advancing clean energy technologies like photovoltaic panels, electric motors, batteries, etc.., these items are all based on rare minerals we are rapidly running out of on this planet. By as early as 2020 we will start hitting a crisis of supply that nobody doubts will impact our current clean energy initiatives drastically.

    So at this point we already know we can’t afford to not take this next step into space exploration and mining. The gains in science and development of the entire human race alone make the case for this work.

    Another factor is the privatization of space exploration with NASA stepping out of the publicly funded access to space. This lack of a publicly financed effort makes room for all the private companies who now can see the value of the investment and competing for the business in this new sector.

    I don’t need to tell the reader how excited and eager I am to hear the full ‘official’ announcement of Planetary Resources’ plans which should be coming as early as next week!

    Speaking of Competitions..

    April 15th was the final day of our Beanstalk map making contest in Minecraft.

    While we were really impressed with all the effort going into the maps we know that most map makers are still trying to finish the maps they started.

    At this point we have confirmation that all entries past the date of our prize change are interested in extending the competition.

    To make things as fair as possible Dave has agreed that we will give out the original $50 prize to the best map we have now, and then give everyone until May 31st to finish their maps for the main prize.

    This should be plenty of time to finish all those ‘runaway trains’ of details and tweaks that map makers find as they start to complete a major build. I know that on the demo map I could probably spend a week just detailing the cloud structures and leaves on the Beanstalk leading up to the giant’s castle.

    Congrats to Faragilus for his floating castle and beanstalk map submission! We’ve sent out an email to confirm your win and will be shipping out your prize once we’ve confirmed your address info.

    Faragilus’ map will also be featured along with the top finalists, and he is welcome to re-submit an updated map at any time if he wishes to also compete for the grand prize. Because the competition is still on-going we won’t be featuring any winning map content until the May 31st closing date.

    Good luck and have a great time making your maps!

    SEO news blog post by @ 1:49 pm


     

    April 10, 2012

    Netflix has not yet formed a Pro-SOPA SuperPAC

    While Netflix has an increasing budget for lobbying ( $20,000 in 2009, $130,000 in 2010 and $500,000 in 2011 ), and they have formed a PAC called the FLIXPAC, the company has not gone on record as opposing or supporting SOPA in particular…

    … YET. :)

    Some writers even tried to point out that rampant piracy is good for Netflix as they offer a business model to provide easier-than-pirating access to video content. The logic is that the studios might see Netflix as ‘better than nothing’ as long as piracy is big revenue factor.
    Not until you see the whites of their eyes!
    I personally just see history repeating itself and expect that Netflix will be converting subscription profits into anti-piracy efforts the instant they see the whites of our eyes.

    Last Week for Beanstalk Minecraft Map Contest

    This is the final week for getting submissions into us for judging your Beanstalk themed Minecraft maps for our Beanstalk Minecraft Map Contest. If you are busy putting on the final touches, and want to wait till the last second, we understand but cannot make promises about late entries so try to make sure you don’t miss out!

    The lightning video posted last week was disappointing on a lot of levels, not only because it was too dark to see the Beanstalk, but also because it was private and/or required a Vimeo login. We fixed it ASAP but that doesn’t do anything for the syndicated version.

    So here’s a jwplayer based re-make with a creeper tossed in for fun:


    (Oh man this is my Monday, what’s with the cursor in the video and that aspect ratio?!.. At least I can edit the video because we are hosting it. :) )

    TL;DR: Submit your maps. If you haven’t made one yet, get on it. If you don’t have time, tell your Minecraft friends, because this is the last week and we are giving away such a sweet prize! :)

    SEO news blog post by @ 11:53 am


     

    March 29, 2012

    Google’s Self Driving Cars – More than a vision

    As an SEO who loves 12 volt tech, cars, and robotics, I tend to focus on these updates from Google’s self driving car project. This morning I came across a video showing off the first official self driving car ‘user’ Steve Mahan, who is legally (95%) blind.

    My only disappointment with the video was that Steve’s user # at the end of the video:
    “#0,000,000,001″
    ..would only indicate ‘billions’ and not a ‘googol’ of users like :
    “#00,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­000,­001″
    See how witty that would have been?

    Okay I also wasn’t impressed with the parking, just getting the car into the slot like that reminds me of driving past the local bingo hall. Where’s the pride in parking accurately?

    After seeing this sort of result from Google’s innovations it’s really sad to hear rumour that Google is pushing to trim the fat and look at reducing all the innovations it’s known for. Considering the volume of ‘Google is evil‘ and ‘Google just wants to steal our info‘ rumours that keep going around, hopefully the users can see that actions are more honest than words?

    A Minecraft Demo Video?!

    Yes indeed! I managed to find no solutions to the darkness issue, so I took a video of something that looks great when it’s dark: Lightning!

    http://vimeo.com/39324558

    In fact one of the fellows who’s helped with the detailing stole our thunder over on Reddit’s r/minecraft, but we’re cool with it. Would have been nice if he’d link over to the contest page, but we understand. *sob*

    The video, even as dark as it is, does give a sneak peek of the Beanstalk we’ve been building on the demo server. Hopefully we’re providing inspiration vs. stealing all the good ideas. ;)

    Speaking of ideas, we are still fishing for some good ways to detail the Goose nest and how to make ‘leafs’ that look thin on the Beanstalk. Serious brownie points are available for anyone who shares a way to get around those hurdles so we can focus on other parts of the maps.

    SEO news blog post by @ 10:39 am


     

    March 27, 2012

    Google IO is a sellout

    I know we’ve been anti-Google the last few weeks, but Google’s upcoming IO conference really did sell-out, in 20 mins no less!
    GoogleIO 2012 Sold Out
    With only 5,500 seats the 20 minute sell-out wasn’t too shocking, but the $2,000 EBay auction for a Google IO ticket took me by surprise. I tried to go find it for a confirmation picture but it was already nuked. Even at the full price of $900 a pop, the scalping price was over double! Heck educational admission ticket prices are only $300 each!?

    If you’re wondering ‘what the heck is Google IO?’ that could be our fault, because our post about it last year, Ooh Shiny! ChromeOS & ChromeBook, was totally about the new ChromeBook and not the conference.. Oh man!

    Each year Google hosts it’s Input/Output conference to not only share a vision of what’s ahead for Google, but also to get some feedback from the developers and users that work with Google’s solutions.

    As is the case each year the team of nerds over at Google have put together a ‘chrome experiment‘ for anyone with a Google account.

    The splash page for the Google IO event experiment teases us with the following:

    “Brush up on your geometry, dust off your protractor, and architect a machine only you could have dreamt of. Join developers tackling our latest Chrome Experiment for a chance to have your machine featured at Google I/O.”

    … yet the site seems a wee bit too popular at the moment, refusing to proceed into the actual site no matter how many times your click it. I’ll have to keep trying but right now it looks like I’ll have to come back and update after lunch.

    If you REALLY wanted to click something to fiddle with in your browser, and it has to work right this second, well try Browser Quest from Mozilla Labs! While the game is currently still up and running I expect it will completely flat-line as it reaches peak popularity. I am running around as DobbieBobkins if you get in.

    Browser Quest is an HTML5 site, with everything using the latest web-tech available. Don’t let those 8-bit graphics fool you, this is a modern technical demonstration. I’ve seen the game work with the latest versions of Chrome, Safari, Firefox, and Opera, just fine, though Opera was loading like dirt because of some broken plugins.

    Speaking of coming back to things. I keep saying that we will have more on the Beanstalk Minecraft map contest, including some videos to inspire folks with ideas.. Sadly I am SO out of date with video capture that it boggles the mind.

    Apparently my problem with recording is missing codecs, so I installed the FFdshow package which supposedly contains the right codecs to maintain the correct color space and gamma values in my source videos. If that sounded like Spanish, in a nutshell I’m fixing some dark video issues. :)

    Here’s my last upload fresh off the preview screen, and it’s STILL TOO DARK?

    http://vimeo.com/39291926

    So, for now, today’s post is more of a bookmark, with some Google IO teasing, to be visited again after lunch when things are less popular. ;)

    UPDATE: Okay I got into the Google IO on my lunch and did a Bean experiment:

    Bean for Google IO Experiment

    SEO news blog post by @ 1:38 pm


     

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