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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    November 3, 2011

    IE – Outfoxed and Polished Off?

    At the end of this month major traffic watchers and statistical houses started releasing data showing that for the first time, Internet Explorer is below the 50% market share level for internet browsers.

    out·fox (out-foks)
    tr.v. out·foxed, out·fox·ing, out·fox·es
    To surpass (another) in cleverness or cunning; outsmart.

    pol·ish (polish)
    v. pol·ished, pol·ish·ing, pol·ish·es
    Phrasal Verb:
    polish off Informal
    To finish or dispose of quickly and easily.

    The Data

    As anyone experienced with data will tell you, the flaw is in the details.

    Data can only be as complex and smart as the sources it’s coming from, which is always a problem. So as you gaze at the various data sources, remember that nobody can really track every browser session, the best they can try for is a ‘fair average’.

    To that end here’s one of the best charts I could locate:

    Browser market share as of Nov 2011

    First thing to note is the decline of IE, but more interesting is that Chrome, and Safari (hiding behind the others) are gaining ground while FireFox is losing some ground. Technically Safari is growing faster than Chrome, but when you consider that Safari is the default browser of all those iOS devices selling like hot-cakes, the fact that Chrome’s growing almost as fast, really tells us something.

    I know there’s been some ‘landmark’ moments in browser shares before. I think I’ve even blogged on here about it before, but this is a unique moment that I don’t think we’ll see again for some time.

    Short lived losses?

    Windows 8 will be a really big win for IE market share.
    This is how Windows 8 will greet the user by default:

    Windows 8 built in IE

    ..notice the inception of Microsoft Bing, inside Microsoft IE, inside Microsoft Windows 8?

    I’m sure milk comes shooting out of Google’s nose when they see stuff like this going on with new products that will be sold to the world.

    I won’t rant on this point, I’ll just remind readers of the post I’ve already made on Windows 8 earlier this year.

    In a nutshell I’m almost tempted to print the above image (here’s a larger version) and stick it on the wall because once Windows 8 rolls out I don’t think we’ll see that blue section that small for a long time.

    SEO news blog post by @ 12:42 pm


     

    July 4, 2011

    Google’s Evolution Innovations

    After being away for a few days on a mini vacation, I thought I would touch base on what has been making news since my last post. It seems Google is still dominating the news in several instances.

    The rise of Chrome in 2010

    It was announced this week by StatsCounter that for the first time Google’s internet browser Chrome has risen to a 20.7% share of all browser usage in the market. Since 2009, Chrome has gone from only 2.8% share to become a major contender in the internet browser market.

    In the same time, Microsoft’s Internet Explorer dropped from an 59% down to 44%, while Firefox only dropped marginally from 30% to 28%. It should be noted however that StatsCounter tracks totally surfing and not the total number of users in their stats. What this means is that it is the internet "power" elite that seem to be driving Chrome to its increasing success.

    Source: StatCounter Global Stats – Browser Market Share

    Starting at the end of last month you may have noticed a few changes to the look and feel of various Google products. Google has embarked on an aggressive new design (or redesign) strategy and part of their Multi-Month User Experience Update. In a blog post titled: "Evolving the Google Design and Experience"

    The way people use and experience the web is evolving, and our goal is to give you a more seamless and consistent online experience—one that works no matter which Google product you’re using or what device you’re using it on. The new Google experience that we’ve begun working toward is founded on three key design principles: focus, elasticity and effortlessness.

    Here are some of the implementations they will be rolling out:

    The Google hompage circa 1997

    • Focus: A large part of Google’s new focus is an attempt to reduce the amount of on screen clutter that has been becoming problematic for some time. By making a more user intuitive approach by making changes such as using bolder colors for actionable buttons, or hiding navigation buttons until they’re actually needed, which Google feels can help you better focus on only what you need at the moment.
    • Elasticity: Due to the multiple, various types of mobile devices, tablets and high-resoultion monitors, Google, states that the new design(s) will soon allow you to seamlessly transition from one device to another and have a consistent visual experience. Google says they aim to bring you this flexibility without sacrificing style or usefulness.
    • Effortlessness: Google goes on to show that their design phiolosohy is to combine power with simplicity by using clean, simple design architecture while embracing latest technologies such as HTML5, WebGL and the faster browsers available (like Google Chrome for instance).

    Google has certainly come a long way over the last several years in the way they continue to change and evolve the look and usablility of their products. By studying how users use and navigate through the Google and related technologies, Google continues to keep itself on top of a very competitive market.

    SEO news blog post by @ 7:09 pm


     

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