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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    February 7, 2013

    That escalated quickly: Google Glass prices, dates, and a spec leak?

    I’ve talked about Google Glass already, Finnish them! (Google Glasses and WiFi Liabillity), Google Chronos?, Google develops ARGs for Pirates, many times..

    In those articles we were mostly looking at patents and prototypes.

    Now we have WIRED.COM and arstechnica.com both spewing out specs based on more patents and some developer info…

    A bone conduction listening device.
    Hello? Can you ear me?
    • 802.11 b/g 2.4 GHz WLAN
    • Bluetooth ver 4.0 low-energy radio
    • “Bone Conduction” audio playback
    • a $1,500 (£962) price tag
    • developer shipments in early 2013
    • a projected 2014 launch date

    Breaking this down, we learn a fair bit from each fact we can establish.

    802.11 b/g support means that N mode WiFi won’t likely be supported, and the best guess would be the it’s getting dropped due to power consumption. Additionally, there’s a rumor that the primary data connection for the Google Glass will be a tethered cell phone acting as a ‘modem’ of sorts to expand the Google Glass’s communications range without bulking it up.

    The 4.0 version of the Bluetooth radio stack is an exceptionally good match for a device running off of batteries, that sits on your head. This version of the Bluetooth stack supports BLE – Bluetooth Low Energy mode operations that allow a device like Google glass to sip on power and still remain connected to other devices.

    If Google Glass had an option to support class 1 (100mW transmissions) networks it would supply you with a range of up to 328′ or 100 meters. If you were a household cleaner you could leave your phone in a central location, put on your Google glasses, and record your cleaning efforts directly to your phone or relay it to a remote server. By doing this you could safe guard yourself against damage claims and other issues presented by the homeowners.

    In fact you could also be listening to some music, without blocking your ability to hear other sounds, like a knock at the door, or someone coming home. This is because the Google glass does not block incoming sounds/cover your ears.

    The ‘bone conduction‘ audio drivers on the Google Glass send audio vibrations via your skull bones to your inner ear which then ‘hears’ the vibrations as sound.

    This means that if you are driving, biking, walking, etc., you can expect the Google Glass audio feedback to be less of an obstruction/safety risk than typical in-ear or over-ear style systems.

    Picture wearing these as a lawyer, and someone is attempting to hold you to words you’ve never even said. You could jump to the date/time the original discussion occurred and play it back verbatim, clearing up any mistakes/poor recollection that might otherwise cause endless headaches.

    The trick in this case, since a lawyer/doctor, couldn’t ethically record video to an insecure/public location like a ‘Google Hangout’, would be for Google to either offer some sort of private video storage/search/retrieval service (I hear they have some experience with video?), that has the sufficient security clearances to avoid any concerns about storage.

    The $1,500.00 price tag is for the Developer’s build of the device, currently being called the ‘Explorer Edition’, that will be shipping this year. In fact Google has said “early this year” as the date, so “sooner than later” is a fine guesstimate.

    The signup for the Explorer Edition was actually quite the event, while the attendees were sitting in the conference center Google dropped some ‘Glass’ equipped sky-divers onto the site from an overhead balloon. The video from their Glass units was then streamed inside the event for a bit of a surreal effect.

    At the end of the conference the developers willing to pay the $1,500.00 price tag were given a specially etched slate of glass with the serial # of the unit they will be shipping to you later.

    A glass brick with a serial number etched into it.
    Ooooh my precious.. So shiny..

    SEO news blog post by @ 10:44 am


     

    May 15, 2012

    Finnish them! (Google Glasses and WiFi Liabillity)

    WiFi Pirate Party

    In a piracy case that’s been sitting around since 2010, a Finnish Court(*Ylivieskan käräjäoikeus) has officially sided with the defendant, stating that she is not liable for her open WiFi connection.

    The details of this particular case were very unique in that the timing of the infringement, a 12-minute period of piracy, occurred shortly after the woman in question hosted a public play with an audience of over 100 people in her home, which used to be a school until she purchased it.

    Since there’s clearly no way to prove the home owner committed the act of piracy the court moved on to deliberate if the woman could be liable for ‘copyright infringement’ simply for not applying password protection to her WiFi connection.

    After some deliberation the court concluded that an owner of open WiFi cannot be held responsible for the acts of third parties. Had this not been the final decision the legal status of all other open WiFi units, and wireless devices in general would have suddenly become questionable.

    Personally, when I consider the frightening implications of assigning blame to someone who is partially a victim in a crime is horrible.

    Lets put this in another context:

    How would you feel if someone used a sophisticated cordless phone to attach themselves to your mom’s old cordless base station, ran some credit card fraud with her phone line, and she went to jail/was fined because she didn’t have enough security on her cordless phone?

    It’d be like charging someone with a robbery because the suspects eluded the police by driving through someone’s property. You can’t say someone’s guilty of a crime because they didn’t lock their driveway gate.

    While these examples aren’t exactly the same thing, this case opens the door to all sorts of concerns where we can’t hold people accountable for unwittingly providing an avenue for crime.

    Google Glass Design is Patented

    Not only does this show some further commitment to ‘finishing’ the Google Glass project, it also gives us a ‘sneak peak’ at a bit more of the design of the hardware.

    Google Glass - Patent Schematic

    Patent Links:USPTO #1, USPTO #2, USPTO #3

     
    In particular I found the ‘behind the ear’ data module really interesting and it answers a few questions I had about how expensive it would be to get the needed circuitry down to a compact enough scale to fit into this product design.

    I’m guessing that the top area near the ‘eyebrow’ with the ‘hashing’ marks is touch sensitive, allowing you to trigger things like photo capture or toggle an option that you need to be triggered explicitly.

    I don’t need to tell readers that I’m personally excited about wearing my cell phone ‘inside’ the glasses I already wear every day. People who worry about the weight clearly don’t know much about eye-wear and balance.

    The only thing I can see in this design that worries me is that it might have a tendency to be ‘right side heavy’ and I’m sure they could resolve that by moving something like the battery over to the other side and wire it via the frame.

    SEO news blog post by @ 1:09 pm


     

    April 5, 2012

    Google develops ARGs for Pirates

    Google Glass

    “Arrrgh! Shiver me timbers! Mizen the topsail! Be that land I see through my metal eye?!”

    Okay so Google’s new Augmented Reality Glasses aren’t just for one-eyed pirates, heck even a two eyed pirate can find a use for these ‘La Forge’ inspired techno goggles.

    Yesterday Google was showing off a working prototype of their Augmented Reality Glasses which have been a two year labour of love running under the code name: ‘Project Glass‘.

    ARGContactLens

    Until yesterday we had little info on this Google[x] project, and there was speculation that the end project might come out as a digital contact lens instead of the pair of black and white frames we are seeing demonstrated this week.

    At the moment however even the frames are in the ‘styling’ phase of prototyping, looking a bit like a slice of an iPhone, with a very tiny camera hole, hooked up to a thumbnail sized display.

    We also know that they have touch controls on the top of the glasses, one of which is for capturing an image of whatever is in-front of you. My guess is that the first ‘mod’ for these will be a flip down shield that ‘alarmists’ can use to guarantee nobody is spying on them.

    Shut up and take my money

     
    As if pictures weren’t enough to get our hands reaching for our wallets, there was also a ‘concept’ video demonstrating the Android based UI that the glasses will use to interact with the user.

    After watching the video I have to wonder how they would display something in the middle of your visual perspective using a tiny little screen?

    This resulted in me spending about 35 seconds bending a paper clip into the rough shape of the screen. I plopped this mock-up onto my glasses and took a look at what area the ‘display’ would have.

    The current display would actually have quite a bit of space to display info, but there’s no way I can ‘see’ that it would be able to display something in the middle of your view?

    Virtual retinal displays, even the most advanced laser based units, still haven’t found their way into ‘production’, even within military channels like DARPA where such a technology should be very tempting to adopt.

    So for now I’m in the camp of nay-sayers who feel that the tech needs a bit more work before it can deliver what’s in the promotional video, and even then there’s certainly some kinks to work out of the system for obvious safety reasons.

    Pity though, some of the style pics look so cool..
    Borg version of Google Glasses

    SEO news blog post by @ 11:42 am


     

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