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What’s new at Google’s I/O Developers Confrence?

Google

Google’s annual I/O developers’ conference kicked off today in San Francisco Today. The Best Tallent at Google will be introducing exciting new gadgets and features offered in the upcoming months and can be seen below.

What’s been expected this year are a world of gadgets from smart watches that run on android wear, Android TV an interactive TV experience and “lollipop” the latest in update for the android system.

The race just got even more competitive this year with who could create the the best congruent operating system that works on all platforms. Amazon entered with a new phone and Apple is flexing their muscle with a stronger more reliable platform. None the less great things are to be expected in the coming year.

SEO news blog post by @ 10:27 am on June 25, 2014

Categories:Google

 

Google Glass Hit’s The UK

photo1 (2)

Well it’s not a crown Prince Charles is wearing but it could be the Google equivalent of it. Google Glass has opened up market within the UK this week through the “Glass Explorer Program”. Lucky ladies and gents over the age of 18 have the opportunity to wear the unit for a measly £ 1,000. If you can’t dish out the euros for the product you could always book an upper class seat with Virgin Airlines who are offered complimentary Google Glass to manage their flight details.

It’s only a matter of time that wearable technology like the Glass will be as common as yoga wear for the hip urbanite. Although, it will be interesting to see how well the modest of the English respond to the public use of the Glass. It’s had a rocky relationship with the American public and many consider it to be an invasion of personal space. Even many events and local business ask that the glass not be worn on the premises.

None the less, if you’re in London and are curious or have any questions, Google has set up sample areas June 27-28th for the general public to test drive the Glass.

Google Glass UK site

SEO news blog post by @ 9:44 am on June 24, 2014

Categories:Articles

 

Wonder Why Your Content Strategy Lacks?

photo1 (1)

I was very pleased to read Guillaume Bouchard feels very similar about content marketing as I do. In his article written in Search Engine Watch he describes 6 reasons many content marketing strategies don’t work.

Ego-centric content marketing is more than common in this industry. It pains me when I see companies with grand opportunities lose potential ROI to bland, ego driven and unsharable content. I think Guillaume hits it on the nose.

In the new world of link-building content marketing is one of the most needed tools in the toolbox. I encourage any company needing an insight to their content strategies read this article.

SEO news blog post by @ 10:06 am on June 23, 2014

Categories:Articles

 

10 Best Photoshopped Matt Cutts

Working in the SEO and SEM industry you spend a lot of time scouring the internet; and in doing so you’ll see the very best and the very worst it has to offer. Since starting to contribute to the Beanstalk blog, I’ve come across my fair share of artfully Photoshopped Matt Cuttses. Some were good, some weren’t so great, and some left me wanting to burn my eyes out (I’m looking at you WickedFire.)

I should say that I have never met Matt, but I know a few people who have, and by all accounts he sounds like a really nice guy with a good sense of humor. So without further ado, here are my favorite Photoshopped Matt Cuttses.

  1. Nacho Libre Matt Cutts

    Nacho Libre Matt Cutts

  2. (more…)

SEO news blog post by @ 3:38 pm on June 20, 2014

Categories:Articles

 

Google Launches $50 Million”Made With Code” Campaign

Today on its official blog, Google Announced that it will be launching a campaign named “Made With Code” in order to encourage and introduce girls into the realm of computer science. The program, backed by $50 million, is an attempt to bring young girls and women into a realm that is often dominated by men. The Made with code website offers girls/young women  several introductory projects, including: coding a bracelet for 3d printing, creating an avatar, animate a gif,  and create beats using Blocky.

Blockly is a web-based, visual programming editor created by Google and used by services such as code.org and MIT’s App Inventor. Blocky is used to teach beginning coders the concepts of coding in a fun, visual way. Some of the core coding concepts that are covered in the projects using Blockly include variables, coordinates, statements, strings, and sequence. The project offers a variety of projects from beginner to intermediate skill levels and offers mentors and community support through social media.

Made With Code is not Google’s first foray the world of coding instruction targeted at women. Since 2010 they have invested close to $40 Million in organizations such as Code.org, NCWIT, Girls Who Code. It is estimated that less than 1% of women enter into the  computer science field while attending university or college, even though it is one of the fastest growing industries. For more information about the program be sure to check out the official website at https://www.madewithcode.com or view some of the inovative and inspirational videos created by the  some of the mentors of the program.

SEO news blog post by @ 6:27 pm on June 19, 2014

Categories:Google

 

Canadian Court Orders Google to Remove Company From Global Search Results

Captain Canada

In yet another international ruling, Google has been ordered to remove a website from its global search results. Today, B.C. Supreme Court Justice Lauri Ann Fenlon ruled that Google has 14 days to remove a company by the name of Datalink from its global search results. Datalink is the rival of technology company Equustek, who manufactures networking devices for industrial equipment. Equustek has alleged that Datalink has stolen product designs by recruiting a former Equustek engineer.

While Equustek has already won the battle in Canadian courts, this case sets a precedent for international rulings. Justice Lauri Ann Fenlon has stated:

“The courts must adapt to the reality of e-commerce with its potential for abuse by those who would take the property of others and sell it through the borderless electronic web of the internet,”

Google has argued that the B.C. court does not have jurisdiction to enforce such a ruling as their headquarters are located in the United States, but Justice Fenlon countered that the company clearly does business in the province via selling ads and providing search results.

For more information read the full article: http://www.cbc.ca/news/canada/british-columbia/google-ordered-to-remove-website-from-global-search-results-1.2679824

SEO news blog post by @ 4:10 pm on June 18, 2014

Categories:Search Engine News

 

Google Launches New Reconsideration Request Process

Brian Fontana Quote

For those that missed it, Google’s Matt Cutts announced at SMX last week that rejections received by webmasters submitting re-inclusion requests may now provide more helpful data. Although not every request will include more precise information as to why a request was rejected, there is now an area for the Google team to provide feedback and note other areas that may have been overlooked in a back link review.


Since the inception of Penguin based penalties, there’s been a lot of talk in the SEO community over where Google’s responsibilities lie in providing webmasters with all the information needed to have them lifted. Depending on the type and severity of the penalty, the re-inclusion process if often quite lengthy, this latest addition will hopefully be a step in the right direction for webmasters that have largely been left in the dark.

SEO news blog post by @ 1:32 pm on June 17, 2014

Categories:Articles

 

Bruce Lee’s School of Business

“Adapt what is useful, reject what is useless, and add what is specifically your own.”

― Bruce Lee

Bruce2

I’ve been a small business owner before with a tight budget with very little or no funds to advertise. This was before the internet was useful or even fast enough to gain my attention. Today, there are so many options that it can be overwhelming. Even with all the speed provided by technology, an impatient man will still find ways to become more impatient.

The internet can leave small business owners paralyzed by the overpowering enormity and complexity of the net. Often becoming overwhelmed triggers the “fight or flight” switch that most often tells us to run away or do the wrong thing.

How do I channel my uncertainty and adapt to the internet, and technology in general, to make it work for me and my business? The answer is very simple – and it hides within the Bruce Lee quote stated above.

1. Adapt to what is useful.

As a business owner you probably hear so much advice from mentors, coaches, SEOs and marketers of different ways to optimize for return on investment. Many of these people are brilliant at what they do, and are wise when it comes out to building a game plan. They want to help you, but it can be overwhelming as well as confusing, leaving one with so many tools they don’t even know how to use them properly.

Take the advice of those experts and use the tools they recommend. Learn what will be truly useful to your company and start with the tools that make you the most comfortable. By beginning with the least amount of stress you will be able to adapt to what is useful. You will begin to recognize what tools you use most efficiently, creating a productive environment. Remember, it’s your business at the end of the day and if the ship goes off course you as the captain should be able to apply the tools to get the ship back on course.

2. Reject what is useless.

As you begin to adapting to what is useful you’ll notice there are tools and advice that doesn’t seem to work. Some business owners can feel it’s important to heed the advice of the wise man. The truth is if you adapted to useful tools then you’ll be able to recognize when a tool doesn’t belong. You don’t iron a dress shirt with a hammer. It is important to spend time with the fundamentals.

If you want to market through Google Adwords, learn the basics of Google Adwords but don’t become so sure of yourself that you turn down counsel of others that may have more to offer. Holding a sword once doesn’t make you a master swordsman. You have to find a teacher well scripted in the art of sword play and want to become better. As you adapt to the sword you begin to reject bad habits and soon there is flow and decisive, accurate movements. Learning to recognize uselessness and rejecting uselessness will help you advance on every level.

3. Add what is specifically your own.

Remember your business was built by you. Your concept and brand came from your imagination. Be wary of your ideas becoming whitewashed and lost as your company innovates. Keep focused on the fundamentals of your business.

When new concepts arise be sure be sure they align with your core values. This will create continuity throughout each campaign and keep the core of what your company is at the heart of everything that you do. As the owner you will at least feel that you have a valued investment with everything the company moves towards.

I hope that when you move forward with your business that this Bruce Lee quote comes to mind. They may be small words, but will have a significant impact when creating positive return for both you and your company.

SEO news blog post by @ 6:22 am on June 13, 2014

Categories:Uncategorized

 

Microsoft Scroogling Google

Microsoft scroogles Google.

I received an email notification from Microsoft this morning when I arrived at my office. The subject … “Our terms are changing”. Now, maybe I’m jaded but I immediately rolled my eyes and thought, “Great, what right have I lost now that I need to give up to keep either my OS or my office suite. Turns out they had their eye on Google, now me.

In what can only be viewed as a cheeky attack on Google their email discusses a few  changes but none as clear-in-target as their section on privacy which reads:

Privacy
As part of our ongoing commitment to respecting your privacy, we won’t use your documents, photos or other personal files or what you say in email, chat, video calls or voice mail to target advertising to you.

This isn’t the first time Microsoft has attacked Google on privacy issues.  In November of 2013 they launched their Scroogled line of products (the shirt in the image above is one of them) in the Microsoft store.  That product launch got a lot of backlash but personally I found it entertaining.  They also launched the Scroogled site at http://www.scroogled.com/Home basically slamming every product Google has and their privacy issues.

Let the games continue …

SEO news blog post by @ 8:11 am on June 12, 2014

Categories:Bing,Google

 

Warp 9, Engage

STNG

This has nothing to do with marketing, seo or anything Google but I’m sure you’ll find this interesting. We all have dreamt of intergalactic exploring probably perpetuated by our love for sci-fi like Star Trek or even Star Wars. Well our dreams of seeing this happen are closer than we think, but did you ever imagine that NASA’s Warp Drive Ship would resemble the Star Trek Enterprise.

The imaginary of Gene Rodenberry made a large impact on which the speed of today’s technology is being created. The invention of the cell phone you can talk to, touch responsive screens to the MRI scan have essence of Rodenberry. When I see images like NASSA’s new ship I can’t help but say; “Make it so”!

SEO news blog post by @ 3:22 pm on June 11, 2014

Categories:Articles

 

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