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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    October 9, 2012

    EMD Insanity and Coining Phrases

    It’s clearly time for Beanstalk to officially list ourselves as a sitedefibrillation solution provider.

    Why? Because apparently the secret to SERP dominance with an EMD is to coin your own phrase!

    Do a search for ‘coinflation’ + ‘gold’ or really, almost any other keyword to see what Google considers an ‘improved’ result following the EMD update.

    Google Search results for Coinflation 
    If you didn’t get something like the results above, please let us know!

     
    Okay so that seems slightly silly, but how the heck did they pull that off? There’s clearly PPC/AdWords competition for the phrase, and EMD should either be a penalty or moot, shouldn’t it?

    Well apparently not! In fact EMD can still clearly be an asset if the ‘quality’ scores are all above par!

    This means that if you have an organic campaign, with ongoing back links/references from trusted sources, and you aren’t hitting other penalties, you really should be feeling no loss at all from the EMD update.

    Indeed, if your competition was using non-organic approaches to EMDs they should have taken a trust hit, and you may see an improvement in position due to their failings!

    So while I can show you some examples of the EMD apparently failing to work, we can assure you it’s working, and overall seems like a positive step for Google.

    10″ Google Nexus from Samsung?

    Last night CNET announced some ‘highly’ probable info that Samsung is manufacturing a new 10.1″ Nexus tablet for Google.

    The article is more of a stub of hear-say but had some rather ‘exact’ details including the resolution of the display:

    The 2,560×1,600 display will have a PPI (pixels per inch) of about 299, said Shim. That tops the 264 PPI on the 9.7-inch 2,048×1,536 Retina iPad.

    Clearly this will be the ‘high end’ model for the Nexus line (currently manufactured by Asus), especially when you consider that Google will be releasing a 7″ Nexus subsidized down to a $99 price this December!

    In fact since we’re pondering things to come more than talking facts, I’d have to assume this will be a dual or quad core device with GPU acceleration of some sort to assist with up-scaling video content and 3d games to that eye-popping resolution.

    So if this high-end Nexus tablet is anything less than $399 I’d be really shocked and very worried for Apple.

    Okay, perhaps more worried for Apple, would be more accurate given it’s current public affairs issues..

    In case you’re wondering ‘who cares?’; Tim Pool goes to the streets and broadcasts unedited footage of protests/events.

    I’d like to think Apple is patenting this to prevent companies from doing this, but in actual fact this is very creepy stuff from the overly litigious makers of the most expensive walled gardens on the planet.

    It seems almost like Apple is testing how well their brand/product can weather bad public image at this point?

    SEO news blog post by @ 11:53 am


     

    October 4, 2012

    Google Chronos?

    When I was a kid all I really wanted from my wrist watch was to tell the time, date, temperature, speed of movement, elevation, relative humidity, and it had to be a fully working calculator while still fitting on my wrist and not costing more than I could afford.

    Casio Calculator Watch

    Yeah I was a humble child.

    But I wasn’t alone in my desire to have the kitchen sink on my wrist!

    Clearly there were others who wanted more than just time from the device they carry everywhere.

    In 2001 news of the Bluetooth functions in IBM’s Linux Watch was making headlines in the tech circles I frequented.

    IBM Linux Watch (2000-2004)

    It was a beast but it ran Linux and X11 on your wrist plus it had Bluetooth communications so it could turn your lights off and on, start the coffee maker, even control your TV/Stereo!

    This was back when Bluetooth wasn’t in every single phone, so the obvious connection between the watch and the phone wasn’t there at the time, and this was more of a standalone device vs. and accessory.

    Today’s phones however, are very well equiped, and it’s actually unusual to see a phone without bluetooth support; So now the interaction between the watch and a paired phone is driving a new market.

    When you think of ‘getting out your phone’ compared to ‘glancing at a watch’ the value of having your timepiece reflecting the status of your nearby phone suddenly ‘clicks’.

    If Android is a lean/mean version of Linux developed for mobile devices, why aren’t we seeing it used in a watch?

    IBM had this working 12 years ago!?

    Enter the Google Watch

    Google to the rescue! Well, almost, since it’s just a fresh patent vs. an actual product announcement…

    Google Watch from USPTO

    If you visit the USPTO link above you’ll see a long list of patented products that are falling into the same classification, some of which are nearly as old as me! Yikes!

    Indeed Google’s input is more along the lines of a sister(?) product to the Google Glass project which uses the same display techniques and has a lot of the same goals as this patent.

    Speaking of displays, looking at the above image, you’d supposedly release the transparent top display marked as ’30′ (pushing on the latch marked 20?), which would then still keep working as the base display (item 16?) shows other information.

    In one of the USPTO images the watch is shown doing some overlay images to apparently assist with price matching/product purchases. If it can break all the sticker prices down by actual price per unit values so they can be compared easily, that alone would make it a must have item for me.

    Other Options?

    You do NOT have to wait for Google to find the time to build and test this watch.

    If you want an Android based watch right now, it’s not cheap, but they are already for sale from other companies.

    Here’s the “I’m WATCH(seriously, that’s the name!) from “i’m SpA” (?!):

    i'm WATCH - Android watch

    It’s attractive, and functional, but it’s not very ‘Google’ and I do believe they found a man with the biggest fingers on the planet to demonstrate it:

    The headphone jack seems nuts for a bluetooth device, but it’s very fresh and clearly still a work in progress.

    The watch is a device that has to be reliable, functional, and stylish, so it really could take someone like Google to ‘nail it’.

    SEO news blog post by @ 12:15 pm


     

    September 25, 2012

    The Schmidt has hit the fan…

    Eric Schmidt from Google

    Last night in Japan, Google’s executive chairman, Eric Schmidt, spoke openly about Google Maps and Apple products without holding much back.

    It all started with a simple question of if Google was working on a ‘Maps’ application for the iPhone5 (or iOS 6).

    Schmidt’s response was very frank and left no wiggle room for the press:

    “We have not done anything yet.”

    If that wasn’t open enough the questions pushed on about Google’s involvement with the choice to remove the “Maps” app and switch to Apple’s own rudimentary ‘Navigation’ app.

    Eric continued to oblige with another great reply:

    “We think it would have been better if they had kept ours. But what do I know?”

    “What were we going to do, force them not to change their mind? It’s their call.”

    It could just be me, but when the executive chairman employed by one of the most successful and important companies on the planet tosses out a phrase like ‘But what do I know?’, there’s very little modesty and a lot of sarcasm involved.

    Further questions seemed to annoy Eric and he did make it clear that the two companies have an open dialog, stating that they ‘talk daily’, in one form or the other.

    After a bit more ‘Apple’ questions, Mr.Schmidt gave what could be considered an annoyed remark:

    “Apple is the exception, and the Android system is the common model, which is why our market share is so much higher…”

    He went on to indicate his feelings that Android’s success was often ignored by the media, which he claims is often:

    “obsessed with Apple’s marketing events and Apple’s branding.”

    Android Logo eating the Apple Logo

    Indeed with over 500 million users of the Android OS (including more than just phones), the numbers are on Google’s side.

    To get things back on track, after-all Mr.Schmidt was in Japan to show off the latest Nexus tablet, Eric finished the press conference with a quick demonstration of a Nexus tablet controlling Google Maps via movements of the tablet.

    This allows the user to ‘look around’ the map in a more natural way that is lots of fun and very intuitive.

    As a final jab Eric tossed out:

    Take that Apple,” .. adding quickly, “That was a joke by the way.

    But the Joke is on Apple; As they deal with the throngs of die-hard fans who paid way too much for easy to scratch (or pre-scratched) phones, that leak light, and can’t run the best mapping apps.

    Good times! ;)

    SEO news blog post by @ 11:14 am


     

    September 20, 2012

    Dublin the Airports: iOS 6 Maps is Rotten


    Apple’s extra Airport..

    Was anyone expecting Apple to replace Google’s Maps application with something superior? Apparently, the iPhone user base and Apple actually expected this to happen.

    If you look at the most extremely biased sites reviewing the new ‘Apple’ Maps app for iOS 6 you will see guarded optimism and lots of ‘reasoning’ clash with angry rants from amazed and disappointed users.

    One thing I don’t see is anyone calling it the ‘Maps app that Apple bought from TomTom’ the best I’ve seen is a mention that they relied heavily on TomTom and OpenStreetMap for data alone.

    Instead I see a very consistent collection of sympathetic remarks like: ‘this is beta, it can only get better’, ‘for a first attempt this is outstanding’, ‘people will question anyone who takes their own path..’

    But Apple isn’t taking their own path, they are merely attempting (badly) to replace something that wasn’t really broken.

    Sure, Google wasn’t toiling endlessly to include all the updates it was adding to the Android version of Google Maps.

    I’m guessing Apple really expected Google to beta test ideas on the Android and then polish them up and finalize them on the iPhone?

    So sure, Google put Android development first, and there were things that Google Maps did better on the Android, but that still doesn’t mean it ‘had to go’.

    Apple could have offered both solutions in a ‘use what you like’ approach to pleasing it’s user base, but this is a company making headlines for outrageous profits and the working conditions of it’s manufacturing partners.

    Removing the choice to pick another company’s solution would clearly explain why Apple didn’t take a settlement from Samsung and wanted to ban their phones. Apple want’s profits, and if Apple wants really happy customers they could lower prices and focus on better apps vs. removing the best ones for inferior versions.

    And in other News

    Google has blessed a new meta tag!
    meta name=”news_keywords”

    content=”Apple Maps, iOS 6, Google Maps, Android, TomTom, Google news meta tag”

    Do you publish content that you would call ‘news’?
    Would you like Google to better understand the topic of your posts?
    Would you like the freedom to ignore keyword use in a topic for style reasons?

    Then brothers and sisters, this new meta-tag is what you’ve been waiting for!

    The format is very simple, and it belongs near the top of your page content, usually in the <head> … </head> section.

    Here’s an example:

    <meta name=”news_keywords” content=”10 keywords, separated, by commas, just like, meta keywords, etc..”>

    That’s some ‘easy breezy’ SEO optimization, and it’s great if you are indeed publishing ‘news’; Not just ranting about Apple. :)

    SEO news blog post by @ 11:51 am


     

    September 18, 2012

    Google-a-gram? Insta-oogle? Google-Shop?

    Do you like pictures? Pretty pictures?

    Google just purchased an online graphics startup called ‘Snapseed‘, adding the outstanding features of it’s tools to Google’s already growing list of image editing options.
    A photo of Blueberries with the Google logo hidden in the middle
    While we like to get people’s attention, this news does not require Snapseed to suddenly be elevated to the status of ‘Instagram rival‘ just for the sake of writing an article.

    In fact Snapseed was popular with photographers, not just ‘people taking pictures of their cats’; Something which already declassifies it from comparison to Instagram; Above and beyond the fact that photographers actually paid for Snapseed’s services.

    In fact I don’t even need to pretend that:

    Google and Facebook Inc are locked in a battle for social network followers

    ..to bolster this article either, but thanks for your attempt at ‘journalism’ Reuters.

    The truth is that G+ isn’t for the MySpace holdouts, nor has it been designed to force people off of FB.

    Heck I’m sure there’s users of both systems who will never make the switch and I’m just as sure that the developers working on G+ are fine with that.

    You heard it here folks:

    • Google+ is not Facebook.
    • Does Facebook allow me to video chat with my GMail contacts?
    • Can anyone guarantee efforts on Facebook will always be favored by Google?
    • Do FB business pages give me the same professional exposure that a company page on G+ would provide?
    • Would it be worth it to setup rel=author links for employees FB profiles when G+ is far more business worthy?
    • Etc.. etc..

    People keep saying things like, “Google is playing catch up in social…“, which is true if you completely ignore the innovations and ways that they are leading social tech.

    Google already has some great graphics options like SketchUp:

    .. and SVG Edit which is great for HTML5 authoring:

    (This is a 3kb SVG script)SVG Edit Logo in SVG Format

    .. and Picasa for photos:

    Picasa logo

    Oreo the Cat - Politely explaining his deepening interest in eating some of his owner's food.
    (Which in version 3.9 has a lot of image filters already!)

    Heck, speaking of Picasa and Google+, with Picasa installed locally I can organize/edit photos on my desktop and have that organization flow seamlessly to email contacts/friends/public.

    With multiple PCs at my disposal, having my efforts tied to a single online sharing point is ‘huge’ to say the least.

    In fact, some tools, like SVG Edit, are directly available online, making it a very accessible tool for quick web design work on-the-fly.

    If Nik Software’s Snapseed adds even more options to the process then I’m super happy to be a G+ user.

    Thanks for all the free love Google!

    SEO news blog post by @ 12:43 pm


     

    September 13, 2012

    Mmmmmm Bacon..

    Did that get your attention? Some crispy fresh smoky bacon?

    It’s a pity then that the story isn’t about hot pork but instead about degrees of bacon.

    Degrees of Kevin Bacon to be exact.

    Google has given us yet another nerdy Easter Egg, not unlike the StarCraft inspired ZergRush or StarFox inspired BarrelRoll, Easter Eggs. (Shame on PCWorld for their typo this morning!).

    If you add ‘bacon number’ to an actor’s name in a Google Search, Google will tell you the degrees of separation between the actor and Kevin Bacon.

    Heck it even works with actresses!

    Try a Google search for: “Oliva Wilde bacon number

    ..you should get a Bacon Number of “2″!

    This is because Oliva worked with Ryan Reynolds in ‘The Change-Up’..

    Ryan Reynolds is working with Kevin Bacon on the action/comedy film ‘R.I.P.D.’ that’s coming out in early 2013.

    Thus Oliva Wild’s ‘degree of separation’ with Kevin Bacon would be a 2.

    All Oliva needs to do now is add her Bacon number to her profile page like so:

     
    Since you’d need to be pretty famous to have a Bacon Number I expect that it will be *the* thing to have, if you’re a movie star.

    Fat Hacker – Cosmo the God & UGNazi

    This is not my best segway(seguay?) between stories, but I was simply blown away by the tale of a chubby 15 year old hacker in California who is in jail for widespread hacking and mischief.

    This inventive teen, with poor supervision, has managed to hack a wide cross-section of some of the worlds biggest companies including:

    Amazon, Apple, AT&T, PayPal, AOL, Netflix, Network Solutions, and Microsoft

    `Cosmo`, as he is called online, likes to point out that none of these hacks were particularly tricky, and is calling on companies to fix their easily exploitable systems, while he sits in a juvenile detention center after admitting to many of his `hacks`.

    The story I read on Wired.com was so well written I’m not even going to try and do any excerpts, I’m just going to drop the link and insist you give it a read.

     
    Nicely done Mat Honan, from a victim to a sympathizer, all in one interview. This is great investigative journalism, and we need more like it.

    SEO news blog post by @ 1:01 pm


     

    September 12, 2012

    The New iPhones are here! (but do they have 4G?)

    After much speculation, the new Apple release details of the new iPhone 5 today and stated that the new iPhone will begin shipping September 21st.iPhone5

    Gizmodo compiled a great list of features, but here is a quick rundown of the new iPhone features:<

    • 18% Thinner and 20% Lighter: Coming in at 7.6 millimeters (0.29 inches) and weighing a scant 112 grams (3.95 ounces), the new form factor stands to be the world’s thinnest Smartphone.
    • Large Panoramic Screen:  Supports more resolutions and uses less power. Apple claims that the new 16:9 4-inch panoramic screen has 44 percent more saturation than the iPhone, which makes the display full RGB. The display features the touchscreen sensor built-in.
    • Upgraded CPU: Apple claims that their new A6 processor is 2x faster in CPU and graphics and will load web pages 2.1 times faster than the iPhone4S.
    • LTE: Long Term Evolution capabilities will make this versions connectivity much faster than its predecessor.
    • Battery: Huge improvements have been made here. The new iPhone features 8 hours talk-time on 3G, 8 hours LTE browsing, 10 hours Wi-Fi browsing, 30 hours video playback, 225 hours on standby.
    • earpods

    • Updated Camera: 5 elemental lens, 8 megapixel sensor (3264 x 2448 pixel), backside illumination, hybrid infrared filter and f/2.4 aperture. The updated camera also comes with a new panorama capture mode and improved video face detection (now at 1080p FullHD).
    • Improved Front FaceTime Camera

    • Upgraded Audio:  added 3 microphones (front, back & bottom), speakers now have 5 transducers from 3 for clearer, fuller sound, and improved ear buds – now cleverly dubbed “EarPods”.
    • Wideband Audio: This new iPhone 5 technology uses something called wideband audio, that if supported by the carrier, the phone will use more of the spectrum of available bandwidth to send much better, high-fidelity version of your voice over the network.
    • iPhone connector

    • New Dock Connector: Apple calls its new connector interface “Lightning.” It’s all digital and features 8 pin connectors. It is an adaptive interface that will send different signal types based upon your connection needs. The best part? It is REVERSABLE!
    • Comes in black or white models
    • Prices:All the new iPhone5s come with a standard 2 year contract with Apple.
      • 16GB: $199
      • 32GB: $299
      • 64GB: $399
      • iPhone 4S? now only $99

    SEO news blog post by @ 3:05 pm


     

    September 6, 2012

    The value of a lie: Nokia Lumina 920′s Free Press

    The Nokia Lumina 920 is easily one of the most successful technical product launches I’ve personally seen in a long time. I haven’t witnessed this much media buzz around a Nokia phone since, well, ever?

    Nokia managed to turn a technology demonstration into a massive marketing wind-fall by simply not marking video/images as ‘simulated’ and letting the internet chew on the potential story that ‘Nokia sells lies’.

    The video that caused all the fuss has been de-listed (not removed/deleted) and annotations were added via YouTube to clearly mark the ‘simulated’ scenes in the advert:

    After the video started raising questions folks who live in the part of town where the advert was shot also started questioning the lighting of the still images suggesting that Nokia faked those as well.

    Sure enough, the only pictures that are taken with the Nokia Lumina 920 are clearly marked as you can see here:
    Demonstration image from a Nokia Lumina 920
    Nokia quickly admitted that the video (and sample images) allowed people to come to the wrong conclusions of the actual phone’s capabillities and released a side-by-side comparison of video shot with the phone showing off both the hardware and the OIS software:

    Wireless Charging

    With all this hype over OIS the fact that the phone charges without needing to be plugged in seems to have flown right under the radar? As someone who has used a phone to the point where it can’t even charge properly due to wear on the connection, the idea of not plugging in my phone is very appealing!

    Last month Intel was even blogging about WCT (Wireless Charging Technology) with a 2013 estimate of including it in their laptops/ultrabooks so that mobile users only need to pack one power cord, and everything nearby (~1 inch distance) will charge up as well.

    With this tech all we need now are coffee shops with WCT tables so we can surf and re-charge our phones as we re-charge our caffeine levels.

    SEO news blog post by @ 2:11 pm


     

    September 5, 2012

    TED (Twitter Earthquake Detection) and the “Big One”

    7.6 Philippine earthquake

    For those of us living in the Pacific Northwest, we are consistently concerned when the next big quake is coming. The pending earthquake that we are long overdue for is estimated will be approximately a 9.0 magnitude. A recent study from U.S. scientists in separate studies found that the possibility of a mega-thrust earthquake off the Pacific is much closer than once thought. The evidence indicates that suck mega-quakes of the 9.0 category have happened off the coast every 300 to 600 years. The last such quake occurred Jan 26, 1700.

    Seismologists used Twitter to detect tremors that preceded and predict a large 7.6 magnitude earthquake struck last Friday in the Philippines. Using a system called TED (Twitter Earthquake Detection) was able to beat the US Geological Survey (USGS) own sensors in detecting the quake that struck off the Philippine coast.

    The quake was registered at a depth of 21 miles (34km) and its epicenter was some 80 miles (128km) east of the Visayas Islands.

    Recent Pacific Northwest Earthquakes

    The TED system uses the popular micro-blogging site to gather and analyze incoming earthquake related tweets from Twitter. The information parses information in real time and takes into account factors such as place and time of the tweets as well as keyword filtering to gather enough information within seconds.

    Paul Caruso, from the US Geological Survey, said: ‘We do have sensors and it usually takes about five minutes before the sensors will see the earthquake. Traditional methods can take anywhere from 2 minutes to 20 minutes to issues a scientific alert.

    The use of Twitter and micro-blogging sites to gather real time data is perhaps one of the best adaptations of the internet today and stands to revolutionize the rather pedestrian nature of social media use. Being able to glean this useful data from the public to provide advanced warning and detection systems, has the potential to save countless lives and to gather useful data to supplement the USGS seismic monitoring equipment and prediction capabilities.

    This is also an appropriate time to remind all of our readers (especially those of you in the Pacific Northwest or California areas, to be prepared with an emergency supply of food, shelter, clothes and water. Ideally you should have a “bug-out-bag” http://cms.oregon.gov/DOGAMI/pages/emergencykit.aspx or emergency kit with at all times with enough supplies to last you and each family member a minimum of 3 days (7 days is better).

    SEO news blog post by @ 11:58 am


     

    August 30, 2012

    Bing Maps : 500 Terabytes Better

    Donald Sutherland from the 1978 version of the Invasion of the Body Snatchers

    There’s fat ladies crooning in the shower, swine are airborne, and I found something in Bing that’s better than the same option in Google!?

    Don’t send NASA to check for alien life/body-snatchers, it’s just a few really small perks that I’ve come across and they are pretty darn specific.

    500 Terabytes of new image data

    Microsoft started it’s ‘Global Ortho Project‘ in early 2010 with the very ambitious goal of mapping the Continental United States and Western Europe at a resolution of 30cm.

    The concept is simple, just fly around with high resolution imaging devices, in this case the ‘UltraCamG‘ which Microsoft acquired in 2006 after purchasing Vexcel Imaging, GmbH in Austria.

    The data is thus detailed, and current, a great thing when you are competing with Google’s constantly updated (~2 weeks) satellite images.

    With a deadline of June 2012 the project is wrapping up almost on time and today the news sites are abuzz with the headlines that the project is completed and available to Bing Maps users.

    For a comparison of the results here’s a look at the Beanstalk Office in Google Maps and then in Bing Maps:

    Beanstalk's Office in Google MapsBeanstalk’s Office in Google Maps

     

    Beanstalk's Office in Bing MapsBeanstalk’s Office in Bing Maps

     
    Can you see the difference? Even if Bing didn’t have the resolution bonus, they own their image data so they aren’t required to spam their name all over the map like Google has to with the Landsat image data.

    I’d love to show off the difference between Google’s Streetview and Bing’s Streetside view, but Microsoft apparently couldn’t afford to send someone by to take some images of our office <rasberry>so I’m not going to be bothered to show that off</rasberry>.

    Traffic Data?

    While writing this article I stumbled upon another difference between Bing and Google, there’s traffic data for the highways in my city on Bing, but Google has no data for my city (the capital city of this entire province), instead they spent the time to build traffic data for our sister city, Vancouver.
    Google Traffic view of Vancouver
    Talk about a let-down from Google, and a surprising plus from Bing. Tsk tsk..

    On that side of things though, Google’s traffic info is much better than Bing’s. Google Maps even lets you pick a day of the week and hour of the day for planning ahead vs. making the assumption that you’ll only looking moments before you travel, or as you travel.

    Overall the user experience with Bing Maps still lags behind Google Maps, with each attempt to zoom/pan/adjust on Bing Maps feeling like a blurry and slow mess due to the bitmap labels that stretch vs. re-size.

    I even loaded Bing Maps in Internet Explorer (64 bit version) and Google Chrome to make sure I gave them the best chance to compare to the very peppy results with Google Maps.

    Building Maps

    As I was wrapping up this piece I noticed that there was a funny ‘block’ covering one of the malls in town when using Bing Maps.

    Being a curious fellow I clicked it and found that they have mapped out the mall’s floor plan and allow you to see where each store is located, floor by floor!

    The Bay Center Mall in Bing Maps Building ViewOooh! A 4hr 40% off Sale!? I could get some cheap studded ballerina shoes!

     
    To be really honest, both Bing and Google are developing some unique features that helps maintain the competition between them which is excellent for the consumers who can use either service or both.

    Now if only I could get a service to tell me where my pens have gone..

    SEO news blog post by @ 12:29 pm


     

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