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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    January 10, 2013

    Missing Authorship Photos?

    If you’ve become accustomed to seeing your charming mug in the SERPs when you are Google’ing your keywords, it might be rather unsettling to see those images suddenly disappear.

    Rich Snippet SERP example

    Fear not! This isn’t something you have done, or not done, this is actually kicking up a bit of fuss on the SEO forums/discussion areas today and clearly looks to be an issue on Google’s end.

    In fact if you were in need of reassurance, all you have to do is hop into your Webmaster Tools account, and visit the ‘Rich Snippets Tool‘ to get a preview of what your SERPs would normally look like.

    If you are sure that you’re not part of the current issue, or you’re just curious what we’re talking about, the Troubleshooting Rich Snippets page is a great resource to tackle possible problems.

    Google invests another $200,000,000.00 in renewable energy..

    I could have written .2 billion, or 200 million, or even 200 thousand thousands, but why play with such a large sum of money?

    Google certainly isn’t playing around; With this latest investment Google’s grand total in renewable/clean energy is over $1 billion US and growing.

    This isn’t just charity either, some of these investments are just smart business because the returns are very fixed and low risk.

    Illustration of power saved by using GMail vs. Postal Mail

    Being honest about pollution is brave, and bragging about your low footprint is begging for trouble, but Google marches on stating:

    “100 searches on Google has about the same footprint as drying your hands with a standard electric dryer, ironing a shirt, or producing 1.5 tablespoons of orange juice.”

    You can read more about Google’s efforts to reduce, eliminate, and assist others with power consumption/carbon footprints, over on the Google Green Pages.

    SEO news blog post by @ 11:57 am


     

    January 8, 2013

    Google gives back free WiFi

    Google’s New York offices are located in the lower Manhattan neighborhood of Chelsea, and today Google announced free WiFi would be provided to the area.

    Expected WiFi coverage area for Free Chelsea WiFi
    Expected WiFi coverage area for free Google WiFi in the Chelsea neighborhood.

     
    The image above attempts to map the coverage area described as:

    “Gansevoort Street and 19th Street, from 8th Avenue to the West Side Highway including the Chelsea Triangle, 14th Street Park, and Gansevoort Plaza”

    After 6 years of working in the neighborhood Google was proud to offer free WiFi to the area which has a very high density of students (5,000+) and full time residents.

    U.S. Senator Charles Schumer, and Google’s CIO, Ben Fried, got together to make the announcement in public at 10:30 AM EST.

    Given the technical nature of the area’s residents, the free Wifi offering should help pull in more tech companies with similar goals.

    I know that if Google wanted to give me free internet, I’d gladly take that $60/month savings, and they are offering this to nearly 10,000 residents/businesses?!

    You go Google!

    Charged up about Bluetooth Batteries

    Tethercell

    Have you ever wanted to:
    - know the charge level of installed batteries
    - remotely turn on/off something battery powered
    - get a warning when your fire alarm battery is low

    Well now you can take control of anything that uses AA batteries, using an iPhone, and later on this will obviously be available to your tablet, laptop, PC, or really anything with Bluetooth.

    The Thethercell is a new product from two rocket scientists who actually worked on the SpaceX project.

    It’s essentially a AAA battery holder with a AA battery’s dimensions. The holder also has a low-power Bluetooth radio/controller chipset, which allows the battery to be checked, and turned off and on remotely.

    Here’s a couple examples I’ve seen that give some idea of uses :

    - install in a Click-Light
    - put the Click-Light in the garage
    - set the Tethercell to ‘auto-on’
    - tether to your cell phone
    - now you have automatic lighting

    Tethercell with battery installed.

    - install in a baby monitor
    - set low battery alarm
    - set timer for on/off periods
    - spy on people during certain hours
    - batteries will last much longer

    - install in an old music player
    - tether to a device with motion sensor
    - play white noise on the music player
    - when motion stops the player switches off
    - attach the device to your bed/pillow
    - white noise will play until you fall asleep

    Since this is a fresh product, still in the ‘prototype’ phase, I’d expect lots more ideas on uses to pop up in the future.

    In fact I could see companies which use a lot of batteries looking at this as the ultimate in cost cutting/waste management options. The entry point is minimal, and the product itself is likely to be less than $10/each once the economy of scale has taken effect.

    SEO news blog post by @ 11:48 am


     

    January 7, 2013

    The Windows 8 Gamble with Touch Technology

    After a reluctant (and even hostile) reception to its new operating system, Windows 8, it seems that Microsoft has taken a billion-dollar gamble that the future of personal computing is touch technology.

    gorilla
    Most of us are very familiar with touch technology; it has been incredibly successful. We use it every day on our smartphones, kiosks, and tablet computers, but with Windows 8, Microsoft is assuming (hoping) that users will find Windows 8 so attractive that they will want to use it the millions of home PCs around the world.

    There are three main differences between tablet screens and a PC screen usage: the angle, distance and time interval; which iterates why touch technology is appropriate in some instances, and not in others.

    While many are seeing touch technology for the first time, touch technology was originally introduced in the 1980s. The reason it didn’t catch on then, was due to a problem referred to at the time as “gorilla arm.” Repeated use of touch screens in a PC environment revealed that a painful condition that would arise with its users. Symptoms included a tingling ache from incurred from the repetitive stress injuries were associated with prolonged touch screen usage. Some experts say gorilla arm is what killed touch computing during its first wave in the early 1980s. The other issue of course comes from finger-grease. It is easy enough to clean of your smartphone, but it is certainly not convenient on a large monitor.

    This recent gambit by Microsoft seems to show tangible desperateness of the once mighty software company as it struggles to remain as a leader in the computer world. It may be that we are seeing the final death throes of the failing giant as it places all its energies into the uncertain future of touch technology and its Windows operating system. Some have argued that the death of the PC is inevitable; but until such time as a new superior interface comes along, the future of PC usage will remain largely unchanged.

    SEO news blog post by @ 11:28 am


     

    December 17, 2012

    In Capitalist Amerika, Television Watches You!

    Samsung SMART TV Zero Day Exploit

    Thinking of getting someone a great new television for Christmas? You may want to reconsider. There have been many conspiracy theories surrounding the use of televisions by the government to spy on the oblivious population.

    1984 book cover

    Concerns are rising again with Smart televisions that could be used to not only survey the population by the government, but by criminals for nefarious purposes. The scenario reads almost verbatim from George Orwell’s classic novel Nineteen Eighty-Four; with its ubiquitous Telescreen that monitors the private and public lives of the populace in a not-so-far-off dystopian future.

    A security exploit called the “zero day” hole has been found in at least one of Samsung’s Smart TVs that if left unpatched, could allow hackers to not only glean a users social media credentials, but to steal files from connected USB devices and the ability to use attached microphones and cameras to spy on unwary individuals.

    The exploit was revealed the ReVuln company who offers research on technology security issues to its subscribers, states that the hole affects the Samsung Smart TVs running the latest version of the comany’s Linux based firmware.

    ReVuln – The TV is watching you from ReVuln on Vimeo.

    ReVuln posted a video showing an attack on a Samsung TV LED 3D Smart TV that shows an attacker gaining shell access, copying the contents of the hard drive to an external device and mounting them on a local drive, allowing access to photos, documents, online credentials for social networks or other online services.

    Samsung sells a number of different Smart TVs that combine high definition viewing with tablet-like features and allow for web browsing (Anyone remember WebTV?). One of the accessories that is offered is the Smart TV Skype Camera which allows users to chat with other Skype users through their television. So far, Samsung has not commented on the details of the security hole, or what they are doing to correct it.

    Smart TVs do not offer any native security features standard to most IP-enabled devices such as a firewall, user authentication or application white listing. Perhaps most shocking is that there is no way to independently apply a software update to correct the problem. This means that without a firmware update directly from Samsung, the security hole remains unchecked and cannot be patched without voiding the manufacturer’s warranty.

    SEO news blog post by @ 11:35 am


     

    December 12, 2012

    The Wi-Fi Microwave Renaissance

    For financial services firms, the ability to get a piece of competitive financial data a few milliseconds before you competition is worth the cost of securing a fast internet connection. Despite being in use for over half a century, the once stagnant microwave communications industry is seeing a renaissance recently.
    steampunk internet

    Since July 2012, Quincy Data has been broadcasting as a microwave provider between New York and Chicago, providing financial sectors with a competitive edge. When Quincy Data applied for their licensing with the FCC in 2010, there was only one other company that had submitted a similar request; now there are dozens of other carriers waiting in the wings, eager to have their requests ratified.

    Microwave technology uses point-to-point networks and have been used for decades by the military and broadcast television stations. Microwave transmissions operate in the 1 to 30 GHz portion of the electromagnetic spectrum. Although they do need a line of site between transmission points, signals can be repeated along the way and can travel up to 300 kilometers.

    microwave transmission diagram

    More recently, the push has been towards fiber optics connections, which have the ability to offer greater bandwidth. Current limitations of microwave transmissions can only offer 150Mbps, but developers are currently developing gigabit microwave technologies.

    Fiber optics carry data on light waves passing through glass tubes and are therefore constrained to the maximum speed of the medium through which it passes. Light travels at a scant 200,000 km per second compared to an electromagnetic wave that can travel at 300,000km per second in a vacuum.

    The other distinct advantage of microwave technology is that the transmission distances tend to be much shorter than that of fiber optics, since it is much easy to transmit in a direct path between two points rather than snaking fiber optic cabling through existing infrastructure to obtain an optimal path.

    Performance is still a big factor into the adoption of microwave technologies en masse. Rain can affect performance, as well as low-lying clouds and various forms of interference. This is becoming more problematic today with so many wireless communications bombarding our cities. Once latency times have been reduced, microwave vendors will sell their service based upon the robustness of their networks.

    My Two Cents:

    Sample PLN Network
    A better application of microwave technology would be to broadcast into remote rural areas in order to provide free access to the internet. Internet access has been deemed to be a basic human right according to the UN.

    Similar initiatives have been introduced in Canada in the past with the Provincial Learning Network (PLN) in an attempt to bring internet access to remote schools. However, the cost of developing modern wireless infrastructures into remote areas is far too prohibitive.

    Many communities still have entrenched infrastructures that would support microwave communications proving that this is not only a feasible strategy, but that it is also a cost effective means to provide free Internet access to all.

    SEO news blog post by @ 11:33 am


     

    December 11, 2012

    Thinking of making an ‘App’ for the Apple Store?

    You may want to re-think that decision, perhaps even focus on a ‘mobile’ provider for your site, or an Android app instead of one for Apple’s store.

    Rotten Apple with bite mark

    Why? Well lets list the reasons:

    - Android OS is shipping on more phones currently than any other mobile OS
    - 2013 should be the year that Android overtakes iPhone in subscriber #s
    - A mobile ‘face lift’ should load on any phone/browser
    - Apple is cracking down on all ‘Apps’ that generate revenue outside their store..

    The last one is a real kicker, especially for Microsoft who is currently unable to update their SkyDrive app after Apple realized it was handling in-app purchases without going through the Apple Store.

    Essentially Apple is rejecting all Microsoft app updates and 3rd party apps that communicate with SkyDrive until Microsoft has a solution to Apple’s need for a 30% cut of all transactions done through it’s App Store.

    So if you made an Apple Store ‘App’ for your site, all you can do with the ‘App’ is browse information and provide free resources, since any attempt to engage in a financial transaction would require the Apple App Store to participate, at a 30% margin.

    That’s just.. wait for it.. rotten.

    Making Easy Money by Ignoring Copyright Infringement

    A North Korean Won with Park Jae-sang's face.

    On the surface, it may seem counter-intuitive to your profit margin, but not letting people steal your content could be what’s stopping you from getting rich.

    PSY, the chubby Korean behind the most popular YouTube video to-date, is raking in the profits from his ‘Gangnam Style’ video, and it’s all because he didn’t censor his own work by chasing copyright violations.

    If you look at TV commercials, ad revenue, product endorsements, and other direct revenue from his popularity, PSY is making over $8 Million in 2012 alone.

    Clearly there’s a trade off between copyrights and profits that doesn’t favor always locking down your content.

    I’m wondering though, once fame has taken hold, if next year we’ll have a story about PSY suing people for copyright infringements?

    SEO news blog post by @ 12:59 pm


     

    December 10, 2012

    Windows 8 – Worst Christmas Present Evar

    Wondering what to get your friend’s or loved ones for Christmas? You and me both….but what would you give to your enemies? According to Phillip Greenspun’s Weblog, Windows 8.

    Windows 8 screenshot

    Windows 8 Apps

    Eminent MIT professor Phillip Greenspun has written a particularly scathing review of the new OS and points out some of it major failings. Greenspun opened his rant with the statement that Microsoft had four years to study Android and more than five to study iOS in order to develop a useful product, but was still unable to deliver a useful tablet experience.

    "Suppose that you are an expert user of Windows NT/XP/Vista/7, an expert user of an iPad and an expert user of an Android phone… you will have no idea how to use Windows 8," Greenspun wrote.

    • Lack of a permanent on-screen back button and Home button. Neither is present on the Windows 8 Tablet screen. The closest thing to a HOME button on Windows 8 is the “Windows” key on a keyboard (which is redundant as a keyboard is not always available or required)
    • No context sensitive menu system. The new OS lacks this interface standard.
    • Microsoft has attempted to offer support for a standard mouse & windows desktop in a very inconvenient manner. It does not allow for multi tasking traditional application alongside of the tablet interface. It is either the old Windows XP desktop or the new Android-like tablet environment.
    • You cannot bypass this by sticking to one interface or the other; some functions such as “start an application” or the “Restart the computer” functions are only available from the tablet interface.
    • In the tablet application, an additional click will open a web browser, causing the tablet screen to disappear and take you to the desktop.
    • Many apps that appear on the “All Apps” menu at the bottom of the screen (which is only accessible if you swipe from the top of your screen) will dump you right back to you the desktop on first click.
    • You cannot use a web browser and the tablet interface at the same time. You need to go to your desktop to use the browser but then cannot see the tablet interface.

    SEO news blog post by @ 11:25 am

    Categories: Technology
    Tags: , ,

     

    December 6, 2012

    #DROIDRAGE Back-Fires and Creates #WINDOWSRAGE

    #WINDOWSRAGE

    Microsoft is spending an increasing amount of resources on pointing out the faults of it’s competition, reviving the #DROIDRAGE hash-tag at a moment in time when most Android users have very little to rage about.

    For me it’s like watching some high-school bully try and make light of his own faults by pointing out the problems with one of the best students in school; Ultimately running out of complaints and resorting to childish tactics in an attempt to keep themselves from looking bad.

    In this case the best student is pretty popular, and the insults have backfired on the bully, leaving the bully (Microsoft in this example) feeling like they are standing in public with their pants around their ankles.

    The net today is bubbling with annoyed Windows users sharing their frustrations.

    For me, a non-mobile PC user, I have general beefs like:

    DirectX 11.x will be for Windows8 only?!

    Microsoft Security Essentials is getting merged into Windows Defender?!

    But if you take a swim through the #windowsrage hash-tag on Twitter you will see a lot of Windows Mobile, XBox, and other flavors of rage against Microsoft’s products.

    Meanwhile, Google’s Saving the World..

    While I’ve yet to see Google chase after Microsoft’s reputation, it might just be due to them having no time for it, what with all the awesome things Google’s been doing around our planet.

    Google Drones seek out poachers

    Like a $5 million dollar grant from Google to the WWF that’s getting spent on unmanned aerial ‘drones’. While the WWF doesn’t want to call them ‘drones’ because of military references to the term, that’s pretty much what they are.

    Unlike the military’s drones however, these unmanned aerial watchdogs won’t be rigged for anything more than surveillance of the vast areas of land that the WWF protects.

    In fact from what I can tell these will just be ‘commercial’ versions of the drones you see hobbyists and flight enthusiasts playing around with.

    The $5 million is actually a small part of the $23 million total funding that Google is providing, this year alone, to non-profit organizations with challenges surrounding technology and innovation as part of Google’s Impact Awards Program.

    I doubt that’s much of a ‘slag’ on the competition, but apparently Google has bigger goals than mocking/slandering competing companies?

    SEO news blog post by @ 12:44 pm


     

    November 29, 2012

    The Karaoke Web Standard

    KWS Side bar image

    Well Microsoft has finally managed to get a leg up on all the current desktop web browsers available today with it’s new Karaoke Web Standard.

    KWS Logo

    To quote the KWS wiki entry:

    This specification defines a new API, focused on semantic language processing for two-way communication with a remote host. Eschewing typical binary protocols, this new interface creates a system-to-system forced sonic recognition on the receiving party.

    The KWS definition page goes on to discuss key points like pending API access to the libation ES codebase, and encourages modification from the base parameters noting that each user has unique aptitudes in variety of related skills.

    Indeed while some users, such as myself, have a low threshold for personal embarrassment (regardless of how many times a week I write these posts), I could possess high vocal aptitude that would mitigate a fond user experience if I were to stick with preset templates.

    The spec deals with concerns such as bitrate, throttling, error mitigation, audio auth rights, P2P connectivity, and semantic packet delivery, but fails to touch on less favourable issues like hackers that implement auto-tuning modules.

    Included with the announcement were two YouTube videos, one that explains the need for the new standard:

     
    And a second video that focuses on presenting the new KWS:

     
    Oddly the videos came along with a link “thebrowseryoulovedtohate.com” that’s got an extra ‘d’ in every instance?

    Come back with my imaginary horse!
    The theme is apparently along the lines of “Have you tried IE Lately?”, with the assumption that you’ll like what you see.

     
    I’m personally assuming that next week someone on the IE marketing team will get a phat bonus for a spike in downloads that doesn’t correlate to actual user shift.
     

    FireFox 64bit?

    Waterfox Logo

    In related news, FireFox has given up on 64bit development for now, listing a number of issues that make it a very wise decision, regardless of the folks that were ‘enjoying’ the struggle of maintaining a 64bit browser with very little 64bit extension support.

    While a 64bit FireFox could theoretically run faster, the added expense of development was taxing the coders and holding back the progress of the browser vs. it’s competition.

    If you MUST have a 64bit FireFox there is a build of FF with 64bit support, it’s called ‘WaterFox‘ and you can get it from Sourceforge.

    Since I already had FireFox installed I grabbed the portable copy of WaterFox and it runs great, picking up most, if not all, of my FireFox profile/settings.

    Personally? I’m using Chrome, and I am writing plugins for Chrome because I feel it’s going to win the browser war thanks to Android, Apple, and many other systems that use the WebKit engine by default.

    SEO news blog post by @ 10:50 am


     

    November 27, 2012

    New YouTube Creator Space in LA

    Google’s YouTube service has just launched it’s third Creator Space studio, this time in Playa Del Rey, Los Angeles.

    Hughes H-4 Hercules Fuselage

    The 41,000-square-foot aircraft hangar was formerly used by the US Army for making helicopters in the Vietnam years, and it was the assembly point for the famous Hughes H-4 Hercules transport plane in World War II.

    Renovations to the facility have been extensive, with Google adding:
    - professional-grade equipment
    - green-screen stages
    - motion-capture rooms
    - screening room
    - editing labs
    ..and more!

    Have a look at the video from the UK version of YouTube’s Creator Space:

    As you can see, this is a huge boon for aspiring entertainers, actors, producers, and even editors who want to learn the craft.

    In fact it reminds me of the library in my Elementary school which had a full VHS recorder, camera, TV, and space to set up a stage. We would take the time to write scripts (bad jokes), dressup (do giant paper chipmunk teeth and thick rimmed glasses count as costumes?), and perform for camera.

    While nobody ever watched what we recorded (this was during the advent of VHS), the recording was a popular affair and students would flock to the library when we were doing a show over lunch.

    Likewise YouTube is hoping that they will encourage creators to mingle and ‘hang out’ in this space, granting them free reign to come and go as they please for the time period they are allotted.

    Signing up for the UK space is done via this customized Google Docs sign up sheet.

    There doesn’t appear to be any such sheet for the new California location, but the Creator Hub Website should handle all your inquiries.

    The LA Times did a nice job of gathering some photos of the LA Creator Space into a gallery:

    The new You Tube facilities in Playa Del Rey

    Interestingly enough the same channel also has a really well polished video on YouTube Analytics that I’ve personally never seen previously:

     

    Ernie Coombs / Mr.Dressup’s 85th Birthday

    November 26th would have been Ernie Coombs’ 85th birthday, and Google Canada celebrated with a Google Doodle.

    Mr.Dressup - A Canadian Childrens TV Show

    It’s very amazing what one man, a puppet boy named Casey, a magical storage box full of costumes, and a puppet dog named Finnegan can do to engage an audience. When I was young I always wanted a tickle trunk, which really means I still want a tickle trunk because I’ve never grown up. ;)

    Mr.Rogers on the other hand always seemed like a strange show, and I never really watched it, favoring our Canadian version, Mr.Dressup.

    It’s interesting now to learn that Ernie Coombs, a US citizen, actually worked with Fred Rogers in Canada to debut ‘Misterogers’ which later on became the US children’s TV show, “Mister Rogers’ Neighborhood”.

    In fact many of the “Mister Rogers’ Neighborhood” set pieces, such as the Trolley, Eiffel Tower, the ‘tree’, and ‘castle’, were created by CBC designers during the initial 3 year run in Canada.

    Mr.Dressup stayed in Canada, and became one of the longest running Canadian TV shows, running between 1967 and 1996 for a span of 29 years.

    The actor may have passed on but our memories will linger for generations to come.

    SEO news blog post by @ 11:31 am


     

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