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    Beanstalk's SEO News Blog

    At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this SEO blog. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the SEO news contained within this blog useful.


    July 19, 2012

    Warez between Google and DMCA

    Google has published another transparency report, and thanks to the detailed removal requests info, it’s actually a decent index of pirated content on the web.
    A googlish WAREZ sign
    You want something from Microsoft? Sort the report by their requests, viola, a list of offending sites that Microsoft has verified as having options to download copyrighted content.

    It’s like an all you can eat buffet for people who don’t know where to find warez!

    In fact the report, warez aside, has all sorts of neat statistics for the curious among us to poke at:

    It’s a pretty honest bit of transparency that is very informative and handy. If you didn’t know who the top sites are in terms of pirated content, this is a great resource.

    Google News – More options?

    To be frank, it’s another slow news day for SEO happenings, but it prompted me to hit news.google.com with my desktop browser for a change.

    Since I’m logged into a Google account on my desktop machine the Google News page loaded up a preferences panel on the left hand sidebar which I’d never known about because I use my phone for browsing Google News (usually all about world headlines if you’re not logged in).

    Options panel for Google News

    With these options you can:
    - Choose how much of each type
    - Remove news types
    - Add news types (ie: Women’s Sports)
    - Add/Remove Sources
    - And more..

    Personally, I was quite impressed by this as Google seems to really want to handle the customization and learn from your habits, vs. letting you tell them exactly what to show you.

    I suppose in the long run this is a lot less of a control and more of a suggestion, like how Google bot reads a canonical tag. ;)

    If you don’t use Google for News, perhaps you aught to go take a look at what they have been working on?

     

    SEO news blog post by @ 1:56 pm


     

    July 11, 2012

    Google Puts Smack-Down on Infographics

    Whether you know what they are called or not, most of us have seen those wonderful images that depict information in a pleasing graphical format and usually span 20 pages vertically. Infographic are visual representations that display information, data or knowledge. For some time now, these infographics have been used as link bait and are all the rage because they offer content in an easily digestible format.

    google smash

    In a recent interview by Eric Enge, Matt Cutts stated that Google feels they are being abused as a link building tactic and will be soon be discounted. Mr. Cutts when on to state:

    "This is similar to what people do with widgets as you and I have talked about in the past. I would not be surprised if at some point in the future we did not start to discount these infographic-type links to a degree. The link is often embedded in the infographic in a way that people don’t realize, vs. a true endorsement of your site."

    "In principle, there’s nothing wrong with the concept of an infographic." Cutts told Enge. "What concerns me is the types of things that people are doing with them. They get far off topic, or the fact checking is really poor. The infographic may be neat, but if the information it’s based on is simply wrong, then its misleading people."

    Of course this is indicative of a much larger problem of trying to obtain accurate information and statistics from the internet. While it is unlikely that the value of Infographics won’t be completely abolished, the same rule apply to content on your website; if you expect people to link back to your site based on your infographic, you will need to ensure that it is:

    • Relevant to your industry and to your visitors.
    • Offers accurate sources for acquired information/statistics.
    • Gives the viewer new information, tells them how to do something, or describes a process.
    • Free of spammy content and meta information.

    "Any infographics you create will do better if they’re closely related to your business and it needs to be fully disclosed what you are doing," Cutts advised.
    Similar to what happened with Squidoo lenses, we are seeing another web-trend that has been over-used and abused by online marketers and now we are seeing the resulting smack-down from Google.

    Like all other web trends, it is not so much a question of the usefulness of the trend, but how long it will take Google to devalue the tactic once it becomes abused. Any tactic that attemps to garner backlinks must always relevant to the user, rich in content, and be free of nefarious ploys to abuse the tactic.

    By employing only white-hat tactics, any strategies or tactics you employ will allow you to weather the storms of any Google updates. It is this practice that has allowed Beanstalk SEO Inc. to pass through barrage of Panda & Penguin updates unscathed to consitently maintain our rankings.

    SEO news blog post by @ 12:03 pm

    Categories: Google,Google,social media
    Tags:

     

    July 3, 2012

    Chromecraft? Build With Chrome!

    I’ve always said that Minecraft is like digital LEGO® that you can save and share with friends. Sure Minecraft is increasingly fun to play and actually ‘collect’ the bricks, but at it’s core it’s a lot like LEGO®.

    The problem with Minecraft is that we don’t all share the same map. Some servers try to accommodate everyone, but I don’t think there’s any way that a single map could support everyone playing on it. This means that you could build something incredible, like Castle Black from Game of Thrones, that nobody ever comes across. Bummer.

    Enter the new Build With Chrome website from Google and LEGO®! That’s right! My favourite browser mixed with my favourite game!

    Right now the ‘world map’ is limited to Australia and New Zealand, but each tile of the map becomes ‘owned’ by the first person to build on it, so they will have to make the map bigger soon!

    I gave it a go and started to get used to the controls pretty quick, but really found some polish lacking, at least on my work PC which isn’t rigged up for 3D graphics.
    Build with Lego

    What’s this got to do with SEO opportunities? Well web presence is all about putting your company on-line, and when the whole world map is available to build on, you can guess what’s going to be built on our square? :)

    Already this morning there’s a land rush and the tiles are all getting claimed. So if you wanted to plant your flag in Australia, you better hurry up before all the shrimp are gone from the BBQ.

    Heck you can just sit back and watch as people’s published ‘builds’ are approved and start popping up on the map. Really neat work from Google!

    As the name suggests, it’s a lot of HTML5 web content that’s been designed to work well with Chrome. So far I’ve tried it on Opera and Firefox with errors both times, leaving me to suggest that ‘buildwithchrome.com’ is a ‘chrome only’ site for now. :)

    Other news..

    Yep it’s been a bit slow on our blog lately, but there’s lots of buzz from Google IO, and the latest services like Google Now that we’ll be talking about very soon!

    I’ve also been working behind the scenes on the programming posts so if you enjoyed our last one there’s more to come and they all touch on SEO implementation so there will be something for everyone.

    SEO news blog post by @ 10:26 am


     

    June 28, 2012

    Chrome on iOS: Your move Apple

    We know that Apple has been making a break from Google, I even blogged about it last week in my ‘Apple: On the Charge!‘ post discussing the switch away from Google Maps and Google Search.

    Now, almost as if they were holding back a sucker punch, Google has released a version of Chrome for iOS. This means that you can stay logged into Chrome on almost any device you can connect to the internet with, and that’s some pretty big bragging rights!
     

    Google logo with d20 dice
    If this was DnD Google just landed a 19 on a d20 attack roll and with Google’s attack bonus Apple is going to either get a critical head shot or get lucky with a dodge roll.

     
    Here’s the video Google put out to tease us (this is also a great round up of the Chrome profile option):

     
    Now don’t get too excited.. Even with a video demonstration from Google, word is that the App isn’t available yet and common opinion is that Apple is going to stall or veto the option to use Chrome on iOS.

    Keep in mind that the browser demo is using the Safari Webkit engine, not Google’s modified engine or rendering improvements. You won’t get flash support from this, and you also won’t be able to make this your default browser even if Apple allows it, which is still dicey. ;)

    We’ve been a bit light on the blog this week due to end of month madness but we’ll be back to regular soon, and just in case we don’t manage a Friday post, Happy Canada Day!
    A Canadian mountie holding a domokun and a flag

    SEO news blog post by @ 1:27 pm


     

    June 13, 2012

    Google’s New Hot Searches

    Google has just announced a new update to their search feature Google Trends, called "Hot Searches." This allows users performing searches in Google Trends to see a list of trending search terms in the U.S. to offer a glimpse into the public’s collective mind.

    google trends

    The Hot Searches list is updated hourly from an algorithm that analyzes millions of searched and then determines which queries are trending topics. The service has been given a new look and feel to make the interface more visual and now groups trending searches together to give you more detailed data regarding those searches.

    google trends

    Images and links to new articles allow the user a quick overview to see exactly why these topics are trending and the ability to find out more about them instantly. Previous versions only allowed a user to view 20 daily results.

    The new system incorporates filtering to ensure that only the hottest stories of the day are shown. Newest and faster rising search terms usually refer to the same news story.

    Google has now aggregated them into one entry, which lists all the "Related searches" that go along with the main story. An additional new feature provides an indication of how many related searches have been conducted for each topic within the 24 hour period in which it was trending.

    SEO news blog post by @ 10:57 am

    Categories: Google
    Tags: ,

     

    June 12, 2012

    Microsoft sues Google: Rankings on Google are too crucial!

    Microsoft knows the pains of anti-trust lawsuits, million dollar fines, and the expensive nature of dividing up a business so it doesn’t look like a monopoly.
    Breaking up the monopoly
    So it’s no shock that one of the biggest weapons in Microsoft’s war chest is a handful of small companies that can claim Google services have stymied their opportunities to succeed.

    According to this “Google treads carefully in European antitrust case” article posted yesterday in Canada.com, companies with direct links to Microsoft are suing because they cannot compete in EU markets without ranking well on Google:

    Google’s competition includes Microsoft but is mostly small, specialist Internet services which argue the Silicon Valley giant is ensuring their names come low or don’t even figure in searches. In Europe, 80 per cent of Web searches are run on Google, according to the most recent figures by comScore, compared with 67 per cent in the United States. Its opponents say that means Google, which makes its money by advertising sales, can make or break a business by its ranking.

    … followed by:

    Moreover, Google says the small companies claiming to be its victims are linked to Microsoft. The third original complainant, Ciao.de, is a German travel search site owned by Microsoft. Several are also members of I-comp, whose most prominent member is Microsoft, and which produces position papers on subjects such as web market concentration. I-comp lawyer Wood acknowledges the organization is not independent, but says “our palette is much broader than Microsoft’s.”
     
    The scary truth is that if actions like this are successful we would have to reorganize or dismantle all companies like Google that offer free services which prevent smaller companies from selling the same services.

    Typically such a thing would never happen here in North America, since due diligence requires proof of consumer harm, not just harm to the competition.

    No matter how you look at it, Google is the opposite of consumer harm, but in the EU courts this may not matter.

    Once Google loses in EU courts it will be ‘game-on’ for all other countries to dog-pile on the remains of Google, allowing greed to kill off one of the best things that’s ever happened to us.

    Looking at history of humanity and greed vs. virtue, we should have seen this coming?

    In my opinion it is as if Microsoft woke up one morning, looked into their magical mirror to reflect on how beautiful they are, and came to realize that some poison apples need to be handed out post-haste.

    Speaking of humanity vs. greed, I MUST comment on this whole FunnyJunk vs. Oatmeal ‘fiasco’.

    Either this is some brilliant promotional scheme or the owners of FunnyJunk painted a bullseye on their own foot. I am really not sure which one, but man is it sad.

    Give it a read if you really want to be shocked at how low a business can stoop to make a profit from artists and the community.

    It’s also refreshing to see the Oatmeal prove they could shut down TFJ, but instead they used the $20,000 they raised in 64 minutes to fund cancer research and support the World Wildlife Federation.

    SEO news blog post by @ 11:08 am


     

    June 5, 2012

    Google Advisor: Where have you been all my life?

    Admittedly, when I read the announcement that Google Advisor was here to help me manage my money the first thoughts were about privacy and that last bastion of private information Google hasn’t touched yet: Banking.

    Gloved hand that is reaching for banking and credit info

    Being wrong never felt so good!

    Google Advisor is not (at the moment) a way to suck more private information from you, it’s actually more of a consulting service for comparing bank accounts, credit cards, certificates of deposit, and more.

    Google Advisor

    As someone who’s setup review sites for various services/offerings I can tell you how handy/popular it is to break down competing services so the consumer can select something that meets their exact needs.

    Google Advisor claims that the information it’s showing is based on my data, but a 0% intro rate on transfers for 18months? If that’s really available to me I’m going to have to send Google some chocolates.

    Google bought QuickOffice

    QuickOffice Logo

    Google bought the mobile office suite ‘QuickOffice‘ which allows ‘App-Level’ access to office documents for mobile devices based on Android/iOS/Symbian.

    This move seems redundant with Google’s ‘Docs’ suite offering even more connectivity to your documents/spreadsheets/presentations, but that is just a cloud service, not an ‘App’ and you can have more offline control of your work if you have an ‘App’ vs. a cloud service.

    Plus you can’t argue with the users, they want ‘Apps’ and will pay for them.

    Google bought Meebo

    Meebo Logo

    I’m not sure if this was related to Yahoo’s ‘Axis’ bar plugin that came and went with zero fanfare, but it’s an interesting purchase for SEO interests.

    Meebo is a handy social media tool with some great options for ad placement and on-line marketing. SEOs not already dabbling with the tool should take a look, like yesterday.

    If you’ve been managing your Twitter, Google+, Facebook, etc.., profiles without a management tool, aggregation sites like Meebo are really what you’ve been missing out on.

    We know that Google owned properties have more relevance and trust on the web than similar services/products. After all, if you can’t trust yourself, who can you trust?

    So if you were using some other social aggregation tool, and were doing it solely for SEO awareness, you can safely assume it’s worth the effort to try out Meebo for a potentially improved result/relevance from your efforts.

    We will be doing some testing (as we always do) and will blog about our results to further expand on what the service offers over others. This may even warrant an article or two?

    SEO news blog post by @ 12:42 pm


     

    May 31, 2012

    It’s all coming up Google?

    When it’s my turn to tackle the SEO news for our blog I first look specifically at ‘technology’ news headlines for relevance, and then I usually filter it out a bit to nail a topic that our readers can relate to/find useful.

    Today’s news feed looks like I just went to Google’s news blog and did a copy/pasta, yet in reality Google WAS the news this morning.

    Here’s the list of headlines:

    • Google places is gone and now merged with Google+ Local
    • Google Plus places now features Zagat review information (Kyle mentioned this in yesterday’s blog post)
    • Facebook drops Google chrome as a recommended browser (and then removes the whole page)
    • Google’s new ChromeOS Chromebox is available for purchase
    • Google’s not yet available ’5-core’ Nexus 7 tablet makes a sneaky appearance a few days early on a benchmarking website
    • And a new Google World of Wonders video from Japan:
    •  

       

    Google+ Places

    First impression?

    “Pretty cool, and very personalized information about locations in my area.”

     
    Right off the bat it told me where Dave likes to eat..

    Which was funny because he’s recommending a restaurant that’s famous for either utterly ruining every aspect of the dinning experience or totally nailing it.

    Google Plus Places
    Dave must be lucky. ;)

    So like anything on-line:
    Zagat reviews aren’t perfect.
    Everyone has an opinion.
    People have unique interests.

    At least this is Google, so we know that it’s trying as hard as it can to learn and suggest things to ‘me’ based on personalization.

    So if the first visit doesn’t introduce you to your new favourite restaurant/pub/coffee shop, I wouldn’t write it off, just try it again later.

    Stock isn’t the only thing dropping over at Facebook

    This image has been popping up in Google/Technology news all morning:
    Facebook Unsupported Browsers

    Since Chrome and Safari both share the ‘webkit’ engine, there’s almost zero possibility that Facebook is dropping support for Chrome.

    In fact I would say this is more about making Opera stand out vs. dropping support for Chrome. Especially since the FB developer page used to recommend Chrome!

    Given that FB pulled this link down completely, I’m going to venture a guess that this was even possibly a mistake.

    Chromebox for Sale

    The Chromebox is a cute little SFF (small form factor) PC from Samsung with the ChromeOS preloaded and ready to go.
    Google Chromebox
    You can pick one up today for $329.. However if you don’t want some extra hardware, or wait for something to ship, you can download and install ChromeOS on an old laptop, or inside a virtual PC, to give it a try and see what’s good/bad about it before investing.

    Thanks for going open source Google, we love you, again. ;)

    Google Nexus 7 Tablet?

    June is on my calendar for a ton of reasons, one of which is that it’s ’6 months’ from the date that Google said they were planning to launch a tablet ‘in six months’. :)

    Asus is apparently the manufacturer, so the tablet will be sturdy.
    NVidia’s ’5 core’ Tegra 3 Processor will be doing the thinking, so it will be fast and power smart.
    NVidia also supplied the ULP GeForce graphics processor, so 3d graphics/games are supported.

    Beyond those stats we’re really guessing based on this leaked info:
    The unit that popped up on the benchmarks was running Android 4.1 JRN51B, at 1280×768 resolution, had 1GB of RAM installed, and 16GB of local storage.

    So for now this is just a huge teaser and we’ll have to wait for a more official announcement.

    Last day for Beanstalk Minecraft Map Submissions!

     

    LAST DAY TO ENTER!

     

    If you didn’t already know, we’ve been running a Minecraft Map Contest for the last two months and this is the final day for entries!

    SEO news blog post by @ 12:56 pm


     

    May 29, 2012

    Facebook going to the Opera?

    Fat Lady singing Opera logo

    With all that IPO cash in hand Facebook could really have a night on the town, perhaps even watch the fat lady sing?

    Given the bad press over their profit reports and legal actions from investors, I’d be tempted to do anything that’s a change of topic from ‘stock prices’.

    Why buy Opera?

    That’s actually not too hard to answer as a nerd or as an investor.

    Shut Up and Take My Money
    Opera is real technology and has actual value. Something FB needs to be snatching up.

     
    The main reason: Opera has always provided some of the best mobile browser software. My first experience with Opera Mobile (5.1?) was back in 2006 on an HTC Apache (X6700).

    I remember installing Opera on my Windows Mobile phone and back then the 1x connection speeds were barely better than dial-up and data prices were just unthinkably bad. Opera Mobile not only pre-compressed the data for me, it would compress data my phone couldn’t render, like simple Flash video/animations and even let me painfully navigate Flash based menus.

    That’s right, I was able to interact with Flash based content on a mobile phone before the iPhone was a twinkle in Apple’s.. erm.. eye. That’s how long Opera’s been providing must-have solutions to the mobile market.

    Opera is more than just a very popular/powerful mobile browser with unique features… Opera is one of the most complete browsers available on the PC today.

    SEO TIP:The turbo feature acts as a proxy to avoid identity issues on most sites.

    Unless you are on a secure site or a site that you’ve configured specifically to pass your identity, Opera’s Turbo mode will send requests to Opera’s proxy server instead of the website you are on. The responses come back to Opera, get heavily compressed, and then it’s sent back to you. This means that Opera’s proxy IP is making the requests, not your computer’s IP. Handy dandy!

    The IRC client is great and requires almost zero setup/knowledge to jump into discussions with really nerdy (and often brilliant) people.

    I used to be a die hard user of mIRC, I even used it to author some scripts to create the first DOS network (SuperKill) myself and my nerdy friends from around the world had ever heard of. Today I happily use Opera’s IRC client because it’s zero hassle and it’s built into a product I already use.

    Opera's HTML5 Date Picker
    Opera’s HTML5 Date Picker

    Opera also has some of the most complete HTML5 implementations of any desktop browser.

    It makes sense that if you have to to know how to render/handle HTML5 tags for mobile use, it’s not hard to extend that support to your desktop users.

    An input element with a type value of ‘date’ should illicit a date selection box, but of all the major browsers on the market, Opera is the only one that recognizes and supports these elements by default.

    Opera’s other features are just as thorough and well developed as it’s core functions. Opera’s application page allows you to turn your Opera browser into a media player/streaming host, file sharing hub, webcam server, private photo shares, web proxy, messenger, etc..

    If Opera had been made in Sweden vs. Norway we’d have to dub it the ‘swiss army knife’ of browsers, but for now we’ll have to look at it as the ‘concert of awesome’ for those times when you want one program to do everything.

    Why NOT buy Opera?

    Price. Plain and simple.

    Google is a major partner in Opera, and is the default search engine for the Opera browser. If there’s a bidding war to purchase Opera, Google’s not going to let FB buy it cheap, nor will the other competitors in this arena of mobile/social web dominance.

    Right now top financial teams from banks like Norway’s DNB have speculatively estimated Opera at a value of between $1 billion – $1.35 billion.

    This is a value based on Opera share prices, and the stock was on a 17.2% rise this morning and hasn’t stopped climbing, with Google finance putting it up at 30.23% currently!

    In fact, if you want my personal opinion, at this stage of the game, with FB’s intentions very clear, I’d say the whole deal will hinge on price alone since it’s a sound decision to buy, but only if the value holds.

    I’d say you could take that to the bank, but I’m neither rich nor financially skilled, I’m just a nerd that’s been around for a long time. ;)

    SEO news blog post by @ 11:54 am


     

    May 28, 2012

    GoogleBot Now Indexing JavaScript, AJAX & CSS

    Gogole Bot

    Improving the way that GoogleBot parses and interprets content on the web has always been integral to the Google mandate. It now seems that GoogleBot has reverently been bestowed the ability to parse JavaScript, AJAX and Cascading Style Sheets.

    In the past developers avoided the use of JavaScript to deliver content or links to content due to the inherent difficulty by the GoogleBot to correctly index this dynamic content. Over the years it has become so good at the task that Google is now asking us to allow the GoogleBot to scan JavaScript used in our websites.

    Google did not release specific details of how or what the GoogleBot does with the JavaScript code it finds due to fears that the knowledge would quickly be incorporated into BlackHat tactics designed to game Search Engine Results Pages (SERPs). A recent blog post on Tumblr is responsible for the media attention. The post has shown server logs where the bot was shown to be accessing JavaScript files.

    The ability for the GoogleBot to successfully download and parse dynamic content is a huge leap forward in the indexing of the web and stands to cause many fluctuations in rankings as sites are re-crawled and re-indexed with this dynamic content now factored in to the page’s content.

    Previously Google attempted to get developers to standardize the way dynamic content was handled so that it could crawl but the proposal (https://developers.google.com/webmasters/ajax-crawling/) has been more or less ignored.

    The GoogleBot has to download the JavaScript and execute it on the Google Servers running the GoogleBot leading some to the conclusion that it may be possible to use the Google Cloud to compute data at a large scale.

    SEO news blog post by @ 11:22 am

    Categories: Coding,Google,Google
    Tags: , , ,

     

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