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Beanstalk's Internet Marketing Blog

At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this Internet marketing blog back in 2005. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the news, tips and ideas contained within this blog useful.


December 23, 2009

Office Hours … And A Favor

HAPPY HOLIDAYS !!!

The Beanstalk offices will be closing at 1PM PDT on December 23rd and will reopen on Monday the 28th. This will allow up to get in that lat minute holiday shopping that we weren’t able to complete online. :)

We all wish you the VERY best this season and the best of luck at Google’s Caffeine update hits us in the new year.

And Now For The Favor …

Voting just opened at Promotion Worlds annual “Best SEM Company of 2009″. If you’ve enjoyed our blog or our services – we would appreciate your vote. Your can do so at http://www.promotionworld.com/2009-annual-awards-voting.

SEO news blog post by @ 2:13 pm

Categories:Uncategorized

 

 

December 18, 2009

Beanstalk Office Closed

Beanstalk SEO will be closing at 1PM PDT on Friday the 18th of December for our annual Christmas party. We apologize for any inconvenience that this may cause and look forward to serving you again on Monday when we open at 9am as usual.

SEO news blog post by @ 1:47 pm

Categories:Uncategorized

 

 

December 13, 2009

Loss Of Sitelinks

Back on November 30 I reported that with just a simple title change we had lost our sitelinks. I guessed at the time that Google was probably just trying to figure out which links to put there (perhaps guessing that a new title would attract different visitors and that the links would change). This guess turned out to be correct and today (2 weeks later) we have regained the sitelinks.

So if you have sitelinks and you’re pondering changing your title – you’ll likely lose them but don’t panic, it doesn’t last long.

SEO news blog post by @ 12:13 pm

Categories:Uncategorized

 

 

December 10, 2009

Wow – First Page Rankings Sure Are Easy …

Yesterday I touched on the Twitter rankings on the first page of Google for competitive phrases. Today I was tweeting while listening to an SEOmoz webinar and noticed that a friend of mine ranked on page one for “seo” via the Twitter feeds. My tweet about this then ranked me and my tweet about this irony then ranked. it appears that it’s easy to now rank on page one which is precisely why this “feature” will soon die.

I had assumed that for this to work well you needed a strong twitter account but I’ve avoided it until recently so only have about 100 followers. Hardly a strong account thought I’d trying to build those number by providing periodic updates and good info (you can follow me at @beanstalkseo should you feel so inclined).

You can view the rankings I’m referring to at

SEO news blog post by @ 3:22 pm

Categories:Uncategorized

 

 

December 9, 2009

Twitter In Google Results

Alright, today is the first time I’ve seen this. Now we’ve all seen Twitter in the Google results. We’ve all seen articles in the Google results but never before have I seen a scroll box with a mix of articles and Twitter comments half way down the first page.

As quickly as it came it disappeared but fortunately I’d done a screen capture which you can view here:
Twitter and ezinearticles in Google results scroll box.
As if things weren’t complicated enough. :)

And for those of you thinking this is just for longtail – the search phrase was “car insurance”. Obviously we’re looking at a major phrase here.

Shortly thereafter it went back to News Results indicating this may be a Caffeine test reinforcing rumors that Twitter and other social media avenues will have a greater impact in a post-Caffeine world.

SEO news blog post by @ 7:05 pm

Categories:Uncategorized

 

 

December 7, 2009

SEO Book Rides Again

After a lengthy hiatus – SEO Book is back. I’m happy to see Aaron back in the saddle. He’s always provided quality information and some decent training (certainly some of the best for the price).

They also offer tons of free tools and info but their $300 membership is well worth the price.

Nice to have you and SEO Book back Aaron. :)

Visit the SEO Book site and become a member at http://www.seobook.com/join/.

SEO news blog post by @ 1:17 pm

Categories:Uncategorized

 

 

December 3, 2009

Affiliate Convention & Top SEO’s

It’s 8:43PM on a beautiful Thursday evening in LA. I popped back to my room to check emails before heading off to Affiliate Bash here at Affiliate Convention. Despite a few stress points that worked themselves out due to the dedication of the organizers that show is going extremely well and I’d hope to see continued growth for this convention as they head to Denver next.

I had the opportunity to moderate a panel for the first time today at 9:15 on Alternative Traffic for affiliates (focusing mainly on social media). The panel was very entertaining. Some take-a-ways … use Twitter. :) I’ve avoided diving head-long into Tweeting due mainly to viewing it more as yet another time sucking activity and yet – some very compelling arguments were made for it as a great branding tool. Heck, I might even be converted. I have the twitter account @beanstalkseo – I just don’t use it much yet but the ability to provide instant updates to client, the community, etc. – heck, it just might save time overall.

They served a good lunch, the trade show floor was busy (great for the exhibitors and they’re why affiliates get in free :).

I did my session in the afternoon on SEO for Affiliate sites. For those interested you can download my slide show via PDF here. Basically – the problem that many affiliates encounter is being too blatant and not providing real value in their sites. Create a resource that happens to include affiliate links and you’ll do MUCH better on Google (and convert better too).

Tomorrow I’ll have more time to attend various sessions. I only got to three and look forward to catching more tomorrow.

In other news …

I also have to take this moment to note (tooting our own horn) that once more Beanstalk has been awarded Best Of awards for December in the following areas:

So all-in-all … it’s a good day.

SEO news blog post by @ 11:42 pm

Categories:Uncategorized

 

 

Affiliate Convention & Top SEO’s

It’s 8:43PM on a beautiful Thursday evening in LA. I popped back to my room to check emails before heading off to Affiliate Bash here at Affiliate Convention. Despite a few stress points that worked themselves out due to the dedication of the organizers that show is going extremely well and I’d hope to see continued growth for this convention as they head to Denver next.

I had the opportunity to moderate a panel for the first time today at 9:15 on Alternative Traffic for affiliates (focusing mainly on social media). The panel was very entertaining. Some take-a-ways … use Twitter. :) I’ve avoided diving head-long into Tweeting due mainly to viewing it more as yet another time sucking activity and yet – some very compelling arguments were made for it as a great branding tool. Heck, I might even be converted. I have the twitter account @beanstalkseo – I just don’t use it much yet but the ability to provide instant updates to client, the community, etc. – heck, it just might save time overall.

They served a good lunch, the trade show floor was busy (great for the exhibitors and they’re why affiliates get in free :).

I did my session in the afternoon on SEO for Affiliate sites. For those interested you can download my slide show via PDF here. Basically – the problem that many affiliates encounter is being too blatant and not providing real value in their sites. Create a resource that happens to include affiliate links and you’ll do MUCH better on Google (and convert better too).

Tomorrow I’ll have more time to attend various sessions. I only got to three and look forward to catching more tomorrow.

In other news …

I also have to take this moment to note (tooting our own horn) that once more Beanstalk has been awarded Best Of awards for December in the following areas:

So all-in-all … it’s a good day.

SEO news blog post by @ 11:42 pm

Categories:Uncategorized

 

 

December 1, 2009

A New Blog Article Out

Beanstalk SEO copywriting manager Matt Tuens has released his latest article. Titled “How to Write Engaging Blogs People Want to Read” it is arguably one of the best I’d read on the subject.

As usual – I’ll avoid some lengthy explanation of the article. It’s 931 words so it’s a light read and worth every minute.

Enjoy. :)

SEO news blog post by @ 4:41 pm

Categories:Uncategorized

 

 

November 30, 2009

Loss Of Sitelinks

Today I learned something new. It’s an interesting thing, SEO. How a small change in one are can impact others in ways that one wouldn’t predict. Well such an event recently occurred in our own rankings.

it’s been a while but I enjoy testing different title and description combinations on our site to see if we can increase our clickthroughs or target new phrases without impacting what we’ve got. I did just this thing last week when I changed our title from “Expert SEO Services by Beanstalk” ro “Organic SEO Services by Beanstalk”. A small change but I thought the traffic might be more focused as we don’t actually offer paid search services. The effect was interesting.

Admittedly – we increased a bit for a few phrases. “organic seo services” was one of them though we only went to page two for that one. The big effect, we lose the sitelinks that we’ve had for well over a year. Below our description we’ve had 3 or 4 sitelinks for ages. The second the new title got cached we lost them. I’m going to admit it – I had no idea that Google tied changes in site titles to sitelinks.

Will we get them back again? Probably (or is that hopefully?)

If I had to guess I’d assume that Google is now trying to figure out which pages and phrases are most relevant. We’ll keep you posted on timeframes for them to come back and any actions we took to speed things up. :)

SEO news blog post by @ 6:50 pm

Categories:Uncategorized

 

 

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