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Beanstalk's Internet Marketing Blog

At Beanstalk Search Engine Optimization we know that knowledge is power. That's the reason we started this Internet marketing blog back in 2005. We know that the better informed our visitors are, the better the decisions they will make for their websites and their online businesses. We hope you enjoy your stay and find the news, tips and ideas contained within this blog useful.


December 13, 2006

Jill Whalen On Links

I just received Jill Whalen’s newsletter (which I HIGHLY recommend subscribing to) and in it she replies to one of her subscribers on how someone with less links is outranking them. This is a point I’ve discussed MANY times on the phone and in emails but I thought it worth posting her comments here as a refresher. The question/answer is:

++Fewer Links, but Better Rankings++

Hi Jill,

I have better backlinks than my competitor and my site is also optimized,
but why is my competitor’s ranking better than mine? Our backlinks are
around 90 and the competitor’s backlinks are around 55. What can I do for
better rankings than the competitor?

Thanks,

DS

++Jill’s Response++

Hi DS,

It’s important to note that the number of backlinks your site has is not as
important as the quality of those backlinks. So basically, you’ll need to
have a great site that attracts other high-quality sites to link to it.

Well said with few words. :) Once again, good advice Jill.

SEO news blog post by @ 8:39 pm

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